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General Mills · 3 weeks ago

Associate Manager, Business Performance Analytics

Minneapolis, MN

Full-time

Onsite

Mid Level

$94K/yr - $156K/yr

4+ years exp

General Mills is a company that prioritizes being a force for good and expanding learning. They are seeking an Associate Manager, Business Performance Analytics to generate critical insights across consumer, category, and customer data, providing a holistic view of in-market business performance and supporting strategic recommendations.

Food and BeverageFood ProcessingManufacturingSnack FoodWholesale

No H1B

Responsibilities

Drive in-market business performance analytics:

Lead in-market business, consumer and consumption analytics to assess granular brand performance across channels, customers, regions, and SKUs

Provide in-depth understanding of 'why' performance drivers across category, consumers, occasions, competition, pricing, distribution, and promotions

Support marketing & business decision forums with timely, brand-specific analytics

Ensure consistent use of reliable and accurate data across the operating unit (OU)

Answer real-time performance questions across the business

Deliver 'next best action' recommendations:

Develop and deliver insights that connect the "what" with the "why" to inform strategic decisions using automated dashboards

Partner with the Insights & Analytics (I&A) Partner to connect the "what" and "why" into a clear "next best action" recommendation

Be the expert on tools, data, and analytic enablement:

Deep expertise in key data sources (e.g., Nielsen/Circana, 84.51, etc.) and fluency in other I&A capabilities (e.g., Strategic Revenue Management (SRM), Advanced analytics)