Shamrock Trading Corporation · 6 hours ago
Marketing Manager - Payments and Lending
Shamrock Trading Corporation is a family of brands serving the transportation and logistics industries since 1986. The Marketing Manager will develop and execute marketing strategies to increase brand awareness and revenue growth in financial services, while collaborating with leadership and cross-functional teams.
Responsibilities
Develop, execute and optimize integrated marketing strategies that increase brand awareness, engagement and revenue growth for factoring, banking, lending and all other financial services
Serve as a strategic partner to leadership and cross-functional stakeholders, aligning marketing priorities with business objectives and developing go-to-market strategies that resonate with target audiences
Monitor and analyze industry trends, competitor activity and emerging technologies to proactively identify opportunities and risks
Recommend and implement innovative marketing approaches, tools and channels to ensure strategies remain modern, effective and competitive
Leverage data and analytics to refine targeting, improve campaign performance and inform future strategy
Create campaign automation, segmentation and customer lifecycle strategies to maximize retention and growth
Manage campaign performance and report on KPIs, ensuring marketing initiatives are aligned with business goals and delivering measurable ROI
Partner closely with Product to define and execute go-to-market plans for new products, feature enhancements and strategic initiatives
Qualification
Required
5+ years of marketing experience, with at least 2+ years in financial services
Data-driven mindset with experience using analytics tools (Google Analytics, marketing automation, CRM, etc.)
Strong analytical skills and a data-driven approach to decision-making
Excellent communication and stakeholder management skills
Ability to thrive in a fast-paced, dynamic environment
Experience working in a regulated financial environment
Benefits
Ongoing training and professional development opportunities, and a LEAD Program for aspiring leaders
Fully paid healthcare, dental and vision premiums for employees and eligible dependents, and gym benefits
One-time sign-on bonus, generous company 401(k) contributions and employee stock ownership after one year
Competitive PTO and work from home opportunities after an introductory period
Company
Shamrock Trading Corporation
Shamrock Trading Corporation is the parent company for a family of brands in transportation services, finance and technology.
Funding
Current Stage
Late StageRecent News
Bizjournals.com Feed (2025-11-12 15:43:17)
2026-01-05
Company data provided by crunchbase