Roundglass Living · 1 month ago
Lead, Content Marketing
Bellevue, WA
Full-time
Onsite
Senior Level, Lead/Staff
$130K/yr - $130K/yr
8+ years expRoundglass Living is a company focused on wellbeing and innovative experiences. They are seeking a Content Lead, Marketing to own all marketing content and serve as the brand voice architect, responsible for developing messaging frameworks and ensuring brand consistency across channels.
FitnessInternetWellness
Responsibilities
Own company-wide marketing content including messaging frameworks and brand positioning
Develop foundational brand language that scales across teams and initiatives
Translate company philosophy into accessible, resonant messaging for diverse audiences
Own social media content creation across platforms
Oversee content writers and establish content standards
Develop email marketing campaigns and website content
Create PR materials and external marketing content
Work with analytics teams on performance measurement and optimization
Create comprehensive reports on brand impact and content performance
Optimize content for SEO and user acquisition
Make data-driven decisions to improve content effectiveness
Ensure alignment across all content functions and teams
Partner with product and design teams on content strategy
Coordinate global content initiatives and cultural adaptation
Qualification
Required
8+ years of proven experience in marketing content creation and brand management
Expertise in health/wellbeing marketing with understanding of regulatory requirements
Demonstrated success driving brand awareness and user acquisition through content marketing
Portfolio showcasing successful marketing campaigns across multiple channels
Exceptional writing and creative skills across all marketing formats
Experience with both brand building and performance marketing strategies
Advanced proficiency with marketing technology platforms and optimization tools
Strong understanding of social media, email marketing, and digital advertising
Experience working across global markets and diverse audiences
Analytical skills to measure and optimize content performance
Knowledge of PR, media relations, and thought leadership development
Experience managing content teams and external partnerships
Strong collaboration skills across multiple stakeholders
Self-motivated individual contributor who thrives in fast-paced environments
Benefits
120 hours PTO to start (increases with tenure)
9 paid federal holidays + 1 floating holiday
Bereavement (up to 3 days)
Jury duty (up to 2 days)
Medical/dental/vision (PPO/HSA with employer contribution)
EAP (Standard)
Pet insurance
Employer-paid basic life/STD/LTD
401(k) with employer match up to $5,000/year
Company
Roundglass Living
Roundglass is on a mission to help people everywhere live better through wholistic wellbeing.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Mukesh Kumar
Senior Android Engineer
Company data provided by crunchbase