Common Sense Media · 21 hours ago
Senior Director, Data & Analytics
Common Sense Media is dedicated to improving the lives of kids and families by providing trustworthy information and resources. The Senior Director of Data & Analytics will own the data strategy, guiding how data is collected, structured, and analyzed to drive business decisions across the organization.
EducationInternet of ThingsNon Profit
Responsibilities
Define and evolve the organizational data strategy and architecture, ensuring that data pipelines and models effectively serve the needs of the Product, Marketing, and Membership systems
Design and oversee business data architecture—including data flow designs, system integration, and schema management—to support robust lifecycle marketing and audience segmentation
Establish data governance standards in collaboration with the Legal and Privacy teams
Champion a culture of data-driven decision-making across the organization, and act as the main data evangelist and educator, leading workshops on leveraging data to drive actionable insights
Build and lead a team of analysts, architects, and visualization specialists to deliver high-quality dashboards, reports, and insights
Translate complex data into clear narratives that influence strategy and operational priorities
Partner with Product, Engineering, and Marketing to design and evaluate experiments, track user engagement, and guide product evolution
Build predictive churn and subscription models, forecast member growth, and define and track OKRs that guide product evolution and marketing performance
Partner with Marketing to measure campaign performance, audience growth, and brand impact
Conduct hands-on analysis (SQL, BI tools, Python/R, etc.) where needed to prototype solutions or guide the team
Build and maintain key dashboards to track KPIs for executives and teams
Ensure smooth integration of data across systems (Braze, Salesforce, Amplitude, GA, etc.)
Manage and mentor a small team of data analysts, architects, and visualization specialists
Set clear priorities and ensure timely delivery of high-impact data projects
Foster collaboration and professional development within the team
Qualification
Required
10+ years of experience in data and analytics roles, with at least 5 years in a leadership capacity
Strong hands-on technical skills in SQL and modern BI/analytics platforms (e.g., Looker, Tableau, Power BI, AWS QuickSight, Amplitude, Google Analytics)
Experience with subscription management systems, including designing subscription data infrastructure, analyzing churn and retention metrics, and integrating subscription platforms with marketing and CRM systems
Proven experience developing data strategies that inform product and marketing decisions
Experience managing data teams (analysts, architects, visualization experts)
Familiarity with CRM and marketing automation platforms (Salesforce, Braze) and their data integrations
Excellent communication skills—able to translate data into actionable insights for technical and non-technical audiences
Strong understanding of data governance, compliance, and privacy issues
Benefits
A great health and welfare benefits package, including medical, dental, vision, and a matching 401(k)
An organization that offers work/life balance
The opportunity to really make a difference in the lives of kids and families!
Company
Common Sense Media
Common Sense is dedicated to helping kids thrive in a world of media and technology.
H1B Sponsorship
Common Sense Media has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (1)
Funding
Current Stage
Growth StageRecent News
2024-02-05
2024-01-29
2023-11-19
Company data provided by crunchbase