Code3 · 1 month ago
Senior Paid Social Specialist - Luxury Fashion Client
New York City
Full-time
Onsite
Mid, Senior Level
$67K/yr - $76K/yr
2+ years expCode3 is an integrated marketing agency that powers business growth for digital disruptors and Fortune 500 leaders. The Senior Paid Social Specialist will execute complex ad campaigns, optimize performance, and report results to clients, all while honing media skills across major platforms.
Ad TargetingAdvertisingAdvertising PlatformsAnalyticsDigital MarketingSocial Media Marketing
Responsibilities
Build, launch, and optimize campaigns across all major social platforms with a focus on flawless execution
Collaborate with team on media planning to support client and campaign strategy
Manage campaign budget pacing and execute bid adjustments as needed
Perform campaign QA on your own campaigns, ad sets and ads, plus those built by other team members
Build and deliver weekly reporting and ad hoc reporting inclusive of formatted Excel reports, Looker dashboards and performance insights and recommendations
Pull data and write insights that tell a story for campaign wrap-ups and larger reporting deliverables such as QBRs
Maintain understanding of the newest paid social product offerings across platforms, stay up-to-date on the latest paid social trends
Recommend changes to existing products, policies, and processes that improve overall performance
Leverage content developed by creative teams and clients to deliver flawless execution of ad placement builds within Social platforms based on media plan strategy
Routinely check social platforms and campaign dashboards for performance updates and anomalies
Support team in launching and optimizing A/B tests on active campaigns pertaining to qualifiers such as audiences, creative, bid model, ad placement etc
Qualification
Required
2-4 years of paid social activation experience in at least 4 of the following: Meta, TikTok, Snapchat, Pinterest, X, YouTube, LinkedIn
Experience activating paid social campaigns across awareness, consideration and conversion objectives
Experience buying ads on social platforms (execution, optimization, analysis)
Experience in pixel generation and placement recommendation for third-party tracking needs based on campaign strategy and manager direction
Proficiency with data hygiene, analysis, and visualization in Google Sheets and/or Microsoft Excel. Pivot table experience is a plus
Proven ability to manage multiple projects at a time while paying strict attention to detail and meet deadlines
Excellent verbal and written communication skills and proven ability to navigate client and external communication
Preferred
Certifications in digital marketing and/or social media strategy are a plus (Meta Blueprint Buying and Planning Certifications, Snap Focus, Google Analytics Certification, etc)
Experience with fashion and/or luxury brands is a plus
Benefits
Full medical, dental, and vision benefits as well as generous retirement program
Thoughtful parental leave and return program
Flexible Time Off, holidays, quarterly Company “Recharge” Days, and holiday closure in December
Ongoing learning and development opportunities
Commitment to transparent DEIB practices
Company
Code3
Code3 is a technology and insights company that manages digital advertising for the world’s leading consumer brands. It is a sub-organization of Graham Holdings.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Craig Atkinson
Chief Executive Officer
Dan Federico
Chief Financial Officer
Recent News
Media Post
2023-02-14
2022-03-12
Company data provided by crunchbase