Pantheon · 1 week ago
Senior Marketing Specialist
Philadelphia, PA
Full-time
Hybrid
Mid, Senior Level
3+ years expPantheon is a WebOps Platform that powers the open web, managing over 300,000 sites for various customers. They are seeking two Senior Marketing Specialists to drive growth in the North American market through integrated marketing campaigns focused on the Higher Education and Government sectors.
Cloud InfrastructureInternetSaaSSoftwareWeb DevelopmentWeb Hosting
No H1B
Responsibilities
Drive net new customer pipeline and bookings through strategic campaign execution and program management
Execute and manage planned programs and initiatives including:
Plan, promote, and execute webinars from concept through post-event follow-up
Coordinate and manage in-person events including conferences, trade shows, and other field marketing initiatives
Collaborate with digital team members or agencies to execute digital campaigns across multiple channels
Influence content strategy for the EDU and Govt verticals, and take a multi-channel approach to promotion of new content assets
Create some content assets, such as webinar decks, verticalized versions of content assets, etc
Manage one-time and ongoing email campaigns
Implement account-based marketing (ABM) strategies for targeted accounts within assigned verticals
Work with vertical specific media groups and associations to market to their member groups
Source and secure opportunities for earned media within the Education and Government verticals
Work closely with Account Executives (AEs), and channel partners on in-territory initiatives to maximize impact and drive pipeline
Report on program and campaign performance, providing detailed analysis of overall funnel metrics
Make data-driven recommendations on go-to-market (GTM) strategies for the Education and Government verticals based on campaign insights and market trends
Manage program level budgets and ensure optimal allocation of resources across programs
Coordinate with cross-functional teams including product marketing, content, and sales enablement to ensure aligned messaging and execution
Serve as company representative at trade shows, conducting product demonstrations, engaging prospects, and capturing qualified leads for sales follow-up
Manage program/project level budgets
Qualification
Required
3+ years of B2B marketing experience with a focus on demand generation, field marketing, or campaign management
Proven track record of executing integrated marketing programs and campaigns that drive measurable pipeline and revenue results
Experience managing webinars, virtual events, and in-person events from planning through execution
Strong project management skills with ability to juggle multiple projects and deadlines simultaneously
Experience with marketing technology, reporting systems, and CRM systems (preferably Salesforce)
Excellent written and verbal communication skills with ability to create compelling marketing content
Data-driven mindset with experience analyzing program performance and presenting insights to stakeholders
Self-motivated with strong attention to detail and ability to work independently in a fast-paced environment
Bachelor's degree in Marketing, Business, Communications, or equivalent working experience
Preferred
Experience marketing to the Education or Government verticals or public sector
Familiarity with WordPress, Drupal, or web development platforms
Account-based marketing (ABM) program experience
Experience working with channel partners or in partner marketing
Experience with digital and owned marketing channels
Benefits
Industry competitive compensation and equity plan
Flexible time off, sick days, and 13 paid holidays
Comprehensive medical insurance including Health, Dental, and Vision
Paid parental leave (plus fertility, adoption, and other family planning benefits)
In-office workspace
Monthly allowance for wellness, reading, and access to LinkedIn Learning for continued development
Events and activities both team-based and company-wide that inspire, educate, and cultivate
Company
Pantheon
Pantheon is a website operations platform that provides custom application services.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$200MKey Investors
SoftBank Vision FundSageview CapitalScale Venture Partners
2021-07-13Series E· $100M
2019-03-05Series D· $42M
2016-07-20Series C· $29M
Leadership Team
David Timothy Strauss
Chief Architect and Co-founder
Josh Koenig
Co-Founder and SVP Marketing
Recent News
2025-12-19
Alternative Credit Investor
2025-07-23
Alternative Credit Investor
2025-07-23
Company data provided by crunchbase