The Farmer's Dog · 1 day ago
Creative Director
New York, NY
Full-time
Onsite
Senior Level, Lead/Staff
$170K/yr - $210K/yr
8+ years expThe Farmer’s Dog is a company dedicated to transforming pet health through personalized, fresh dog food subscriptions. They are looking for a Creative Director to lead the visual identity and creative direction, ensuring the brand connects emotionally with dog lovers and drives business growth.
Consumer GoodsE-CommerceFood and BeveragePersonalizationPetSubscription Service
Responsibilities
Conceive, develop, and help produce work that will connect with dog lovers on every channel, earn attention from the media, and inspire people to become TFD customers and loyalists. This work will range from integrated 360 brand campaigns to fast-twitch social content to activations and partnerships to always-on performance marketing
Direct new explorations of look and feel, adapting and evolving our brand guidelines and crafting proprietary, brand-true visual voice in photography, art direction, typography, and other elements of visual expression
Manage a team of art directors and design leaders, inspiring brave new ideas while keeping a constant pulse on our brand voice and identity. This includes overseeing our Design Leads to ensure that our look and feel is translated into effective, distinctive, and cohesive design systems
Work closely with the Brand operations function to help plan resourcing, track bandwidth, create project and production schedules, and maintain oversight on the organizational health of the team
Along with advertising, work closely with our Lifecycle and Product groups to guide the overall brand look and feel in marketing channels that support our leads and customers
Join with stakeholders in other departments throughout the company to meet and exceed our business goals. You’ll immerse yourself in the product, becoming an expert in the unique qualities of our fresh food service, and shepherd creative ideas through the vetting process to co-develop work that serves the business as a whole
Qualification
Required
8+ years of experience, including 2+ years as an Associate Creative Director or Creative Director within an agency and/or in-house team
A portfolio with creative, relevant work for which you were primarily responsible is required
Managed a team of creatives and value mentorship as a crucial element of the job function
Deep design background and feel as comfortable discussing the kerning of a headline as you are critiquing the headline itself
Quickly grasp, and bring to life the visual identity of a brand, and help evolve that identity
Define quality by the smallest details — nothing is too small to be important
Specialize in untangling problems, clearing confusion, and pushing past blockers
Extensive experience shepherding ideas through production, working with internal and external production partners
Media and cultural savvy — you know the best way to deliver the best idea
Adaptable to different working styles, mindsets, and personalities, showcasing a willingness to collaborate with all
A true dog person — even if you don't have one!
Benefits
Dog-friendly office in Greenwich Village
Market-competitive compensation and equity packages
Comprehensive Healthcare, Dental, and Vision
Company supported mental health benefits
12 week paid parental leave
Competitive 401k plan with company match
Flexible PTO
Discounted fresh food for your pup
Your pet interrupting video calls (and in-person meetings) is now a feature, not a bug
Company
The Farmer's Dog
The Farmer's Dog is a pet food company that offers fresh dog food with online services.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$103.1MKey Investors
Insight PartnersShasta VenturesForerunner
2020-01-15Series C· $54M
2019-01-15Series B· $39M
2017-05-18Series A· $8.1M
Leadership Team
Jonathan Regev
Co-Founder, CEO
Brett Podolsky
Co-Founder
Recent News
2025-10-24
Company data provided by crunchbase