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Rocket · 1 week ago

Marketing Technology Product Manager

Detroit, MI

Full-time

Onsite

Senior Level

5+ years exp

Rocket is a Detroit-based company that provides simple, fast and trusted digital solutions for complex transactions. The Marketing Technology Product Manager will drive the strategy, governance, and optimization of the MarTech ecosystem, ensuring it supports scalable execution and measurable business impact.

ConsumerConsumer LendingFinanceFinancial ServicesLendingMortgagePersonal FinanceReal Estate

H1B Sponsor Likely

Responsibilities

Own and evolve the MarTech platform strategy, user experience, and technical backlog

Lead structured intake, prioritization, and execution of bugs, features, and enhancements

Partner with business and technical teams to align on solutions, drive measurable outcomes, and scale adoption

Translate ambiguous cross-functional needs into structured initiatives that improve marketing performance

Deliver product roadmaps aligned with business priorities, platform capabilities, and adoption goals

Connect strategy across brand, creative, tech, and data—ensuring scalable and durable solutions

Define and enforce platform governance including system standards, permissions, and compliance protocols

Manage vendor relationships (contracts, license optimization, roadmap visibility)

Partner with compliance, procurement, and data teams to ensure secure, policy-aligned usage

Identify opportunities to streamline workflows and eliminate redundancies across platforms

Establish and maintain documentation that supports training, adoption, and cross-team knowledge sharing

Partner with enablement to design self-serve resources and increase user confidence

Qualification

Marketing Technology StrategySaaS Platform ManagementCross-Functional CollaborationProcess ImprovementGovernanceComplianceChange ManagementStakeholder CommunicationDocumentation Skills

Required

5 years of experience in marketing operations, program or project management, process design, or product management

Bachelor's degree in marketing, information technology or related field

Experience managing Software as a Service (SaaS) platforms including vendor oversight and platform optimization

Demonstrated track record of leading cross-functional technology and process initiatives that deliver sustained business value

Strong ability to synthesize requirements, structure roadmaps, and communicate with both technical and non-technical stakeholders

Familiarity with governance, compliance, and security protocols within a marketing technology environment

Preferred

Hands-on experience managing work management systems and /or creative content systems

Strong change management instincts and experience navigating stakeholder alignment in a cross-functional environment

Experience designing self-serve enablement resources, training documentation, and platform governance models

Systems-thinking mindset with an ability to bridge brand, data, creative, and tech functions

Benefits

Perks and health benefits

Company

Rocket

Rocket is redefining homeownership, mortgage, real estate and personal finance services.

Founded in 1985

Detroit, Michigan, USA

10001+ employees

https://www.rocketcompanies.com/

H1B Sponsorship

Rocket has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (43)

2024 (12)