Cvent · 1 day ago
Senior Director/Director, Creative
McLean, VA
Full-time
Onsite
Senior Level, Lead/Staff
10+ years expCvent is a leading meetings, events, and hospitality technology provider, seeking a strategic and hands-on Senior Director/Director, Creative to lead their global brand and creative marketing efforts. This role will elevate Cvent's brand presence through effective creative execution and operational leadership, ensuring a cohesive brand experience across all touchpoints.
FinanceFinancial ExchangesFinancial Services
No H1B
Responsibilities
Partner with the VP of Corporate Marketing, internal teams and agency partners to operationalize and activate Cvent’s brand strategy, ensuring it is translated effectively across every touchpoint
Serve as a key steward of the brand, guiding its creative application across channels, products, assets, markets, and internal teams/communications to drive cohesion, clarity, and consistency
Develop scalable brand systems, templates, and guidelines that enable teams to adopt and apply the new brand with confidence and quality
Champion storytelling excellence, ensuring brand narratives are expressed consistently across web, campaigns, social, events, product marketing, and executive communications
Lead the evolution of a social-first creative pillar that drives brand engagement, awareness, relevance, and connection across LinkedIn, Instagram, TikTok, YouTube, and emerging channels
Partner with web, content, and digital teams to shape a cohesive, modern, and conversion-ready brand experience
Bring creative rigor to digital storytelling, UX/UI expression, motion, and content experiences across the buyer/customer journey
Ensure digital and creative strategies are insight-driven and optimized for performance and scale
Lead, mentor, and inspire a global, multidisciplinary team of designers, motion artists, editors, and agencies
Establish workflows, governance, and scalable processes that bring clarity, accountability, and efficiency to creative operations
Empower creators, designers, and editors with systems and tools that enable both agility and creative quality
Assess existing creative capabilities and chart a path toward a modern, future-ready creative organization
Integrate AI and emerging creative technologies to enhance output quality, accelerate production, and scale content development
Advance a culture of continuous improvement, experimentation, and professional growth
Proactively identify operational gaps and address through scalable, AI-enabled solutions and processes
Collaborate with leaders across Marketing, Sales, Product, HR, and Customer Success to ensure creative execution supports a unified brand experience
Present creative recommendations and campaign concepts with confidence, influencing senior stakeholders, ensuring alignment with broader business goals and contributing meaningfully to marketing decisions
Manage agency relationships, budgets, and resourcing models to optimize creativity, efficiency, and business impact
Qualification
Required
10+ years of creative, brand, or design leadership—ideally in B2B SaaS, enterprise technology, or fast-paced digital organizations
Experience developing creative for global brands with large, diverse audiences and multi-channel complexity
A portfolio showcasing systems-level thinking, storytelling excellence, and digital-first creative execution
Proven leadership of creative teams and agency partners across disciplines and geographies
Strong fluency in modern creative tools, digital design systems, and AI-enabled creative workflows
Exceptional communication, strategic thinking, and forward-looking creative
Demonstrated ability to build high-functioning teams, guide change with empathy, and operate with operational precision
Company
Cvent
Join #CventNation! www.cvent.com/careers What We Do: Cvent is a global market-leading meetings, events, & hospitality technology provider.
Founded in 1999Sydney, New South Wales, AUS
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Reggie Aggarwal
Founder & CEO
Dan Lapus
Senior Vice President / Co-Founder
Recent News
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