LaunchDarkly · 1 week ago
Senior Campaign Manager
United States
Full-time
Remote
Senior Level, Lead/Staff
$152K/yr - $210K/yr
12+ years expLaunchDarkly is a company focused on improving software delivery and development cycles. The Senior Campaign Manager will be responsible for planning, building, and optimizing marketing campaigns aimed at generating pipeline and revenue with new business accounts, utilizing full-funnel ABM strategies across multiple channels.
Developer ToolsDevOpsSoftwareTest and Measurement
Responsibilities
Own the planning, build, and optimization of new logo campaigns that drive new logo pipeline and revenue generation
Implement and drive cross-functional adoption of account-based methodologies as a core foundation for all campaign activities
Create full-funnel, multi-channel campaign plans that align messaging to buyer needs and buyer funnel stage, through any marketing channel
Partner closely with sales teams to identify the right accounts to target, and enable coordinated execution of outreach efforts between teams
Collaborate with Revenue Operations to architect and evolve scalable cross-functional processes that improve visibility, insight flow, and GTM decision-making
Participate in interlocks with Sales and Rev Ops to ensure feedback loops are used to assess campaign performance, collect feedback, and continuously optimize
Drive cross-functional collaboration across marketing teams including brand, product management, creative, content, project management, and marketing operations to ensure seamless execution of campaigns
Qualification
Required
Typically requires a minimum of 12 years of related experience in B2B marketing, integrated campaigns, and ABM, including experience building new campaigns from the ground up
Proven ability to translate strategic business goals into marketing strategies and executable programs that deliver measurable results
Demonstrated ability to define, adapt, and champion demand gen and ABM frameworks across departments
Skilled at leading through influence and alignment across cross-functional and executive stakeholders
Deep experience partnering with Sales, Product Marketing, and Revenue Operations on pipeline generation, acceleration and account engagement strategies
Able to communicate complex ideas clearly across all levels of the company, guide strategic conversations, and influence outcomes in ambiguous environments
Preferred
Experience in B2B SaaS or high-growth technology environments strongly preferred
Benefits
Restricted Stock Units (RSUs)
Health, vision, and dental insurance
Mental health benefits
Company
LaunchDarkly
LaunchDarkly is a feature management platform that allows software development teams to deliver to their customers.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$330.3MKey Investors
Lead Edge CapitalBessemer Venture PartnersRedpoint
2021-08-10Series D· $200M
2020-01-16Series Unknown· $54M
2019-03-13Series C· $44M
Leadership Team
Edith Harbaugh
Chief Executive Officer
John Kodumal
CTO and Cofounder
Recent News
2026-01-02
Alchemist Accelerator
2026-01-02
2025-12-29
Company data provided by crunchbase