Anthropic · 2 weeks ago
Field Marketing Manager, Startups
New York, NY
Full-time
Hybrid
Senior Level
$200K/yr - $255K/yr
5+ years expAnthropic is a public benefit corporation focused on creating reliable and beneficial AI systems. The Field Marketing Manager will design and execute marketing programs for startups to deepen relationships and drive pipeline growth, collaborating closely with sales and partner teams.
Artificial Intelligence (AI)Foundational AIGenerative AIInformation TechnologyMachine Learning
Responsibilities
Develop and execute a comprehensive field marketing strategy for Startups segment, including executive dinners, customer panels, networking receptions, and conference activations
Partner closely with Startups Sales leadership to identify target accounts, align on event goals, and ensure programming resonates with technical founders, engineering leaders, and executives at high-growth companies
Manage end-to-end event execution including venue selection, vendor management, invitation strategy, registration tracking, and on-site logistics
Collaborate with BDR teams to drive event attendance and ensure timely post-event follow-up that converts attendees into qualified pipeline
Plan and execute Anthropic's presence at key industry conferences and partner events relevant to the startup ecosystem
Build and maintain field marketing dashboards that track leading indicators (meetings booked, attendance rates) and lagging metrics (pipeline generated, closed-won revenue)
Coordinate with partner marketing on co-hosted events with strategic partners like AWS and GCP
Create compelling event content, promotional copy, and post-event communications that reinforce Anthropic's brand and value proposition
Manage field marketing budget for Startups programs, optimizing spend based on performance data
Qualification
Required
5+ years of experience in field marketing, event marketing, or demand generation, preferably in B2B technology
A proven track record of planning and executing events that drive measurable pipeline impact
Highly organized with exceptional attention to detail and the ability to manage multiple events simultaneously
Build strong cross-functional relationships and can influence without authority across sales, marketing, and partner teams
Data-driven and comfortable setting goals, tracking performance, and iterating based on results
Communicate clearly and can craft compelling event narratives that resonate with technical and executive audiences
Thrive in fast-paced, ambiguous environments and can shift priorities quickly when business needs change
Experience with CRM systems (Salesforce) and marketing automation tools
Passionate about AI and excited to represent Anthropic's mission at industry events
At least a Bachelor's degree in a related field or equivalent experience
Preferred
Experience marketing to startups, developers, or technical audiences
Background working at or marketing to high-growth technology companies
Familiarity with the AI/ML landscape and understanding of how companies are adopting AI solutions
Experience with account-based marketing strategies and coordinating with ABM programs
Track record of building field marketing programs from the ground up at scaling organizations
Benefits
Equity and benefits
Optional equity donation matching
Generous vacation and parental leave
Flexible working hours
Company
Anthropic
Anthropic is an AI research company that focuses on the safety and alignment of AI systems with human values.
501-1000 employees
H1B Sponsorship
Anthropic has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (105)
2024 (13)
2023 (3)
2022 (4)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
$33.74BKey Investors
Lightspeed Venture PartnersGoogleAmazon
2025-09-02Series F· $13B
2025-05-16Debt Financing· $2.5B
2025-03-03Series E· $3.5B
Leadership Team
Dario Amodei
Co-Founder and CEO
Daniela Amodei
President and co-founder
Recent News
2026-01-25
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2026-01-25
2026-01-25
Company data provided by crunchbase