Divided Sky Foundation · 1 month ago
Director of Marketing
Divided Sky Foundation is an abstinence-based 12 Step residential recovery program located in Ludlow, Vermont. They are seeking a Director of Marketing to lead and execute strategies that promote the Divided Sky brand, oversee messaging consistency, and manage community engagement initiatives. This role involves collaborating with executive leadership to align marketing strategies with organizational goals.
Addiction TreatmentCharityHealth CareMental HealthNon ProfitRehabilitation
Responsibilities
Design and implement annual campaigns
Design and maintain marketing roadmaps, sequencing and pacing
Maintain multi-channel alignment (email, events, donors, social, community)
Community engagement with donors, supporters, behavioral healthcare and sober community partners
Assist in planning and execution of major events
Lead post-event debriefs and identify growth opportunities
Curate and maintain the organization of all Divided Sky digital marketing assets across Recovery Program, Development and Tour Channels
Utilize central fundraising and recovery program CRM databases to identify marketing-related metrics and customizations
Track projects to measure effectiveness and prepare status reports for stakeholders
Provide editing, copywriting, and creative design for marketing materials including brochures, website, fliers, etc
Capture content (images, videos, testimonials) on-site and at DSF events
Create, edit and publish Divided Sky newsletters, emails, social media and any other needed communications
Manage marketing technology integrations
Develop and assist in the design of plans for fundraising opportunities
Draft press releases and respond to press inquiries
Support Tour Coordinator as needed
Develop and maintain catalogue of Divided Sky merchandise assisting with orders, inventory and print on demand store
Other duties as assigned
Qualification
Required
Bachelor's Degree in marketing or relevant experience required
Strong analytical skills and attention to detail
Ability to work collaboratively and compassionately is required
Strong organizational, communication and time management skills is required
Valid driver's license and reliable transportation required
Preferred
Lived experience in, or an understanding of recovery is strongly preferred (we ask that applicants in direct guest-facing roles who identify as being in recovery maintain at least one year of sobriety before applying)
Knowledge of the addiction and recovery field, residential programming and 12 Step treatment preferred
Benefits
Generous paid time off
Medical
Dental
Vision
403(b) retirement plan
Company
Divided Sky Foundation
Divided Sky Foundation funds addiction recovery programs, grants, and a residential treatment initiative through community partnerships.
Funding
Current Stage
Early StageCompany data provided by crunchbase