Digital Merchandising Channel Associate jobs in United States
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Cella ยท 3 weeks ago

Digital Merchandising Channel Associate

positionNew York, NY
timeContract
remoteHybrid
seniorityEntry, Mid Level
money$23/hr - $27/hr
date2+ years exp

Cella is a company looking for a Digital Channel Associate who will own the digital activation and e-Retail presence for the Home brand portfolio in North America. This role involves managing platform operations, monitoring performance, and collaborating with various teams to enhance shopper engagement and maximize online sales.

Content MarketingDigital MarketingInformation Technology
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Growth Opportunities
Hiring Manager
Melissa Nenna
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Responsibilities

Responsible for the digital activation strategy across Instacart, Walmart, and other e-Retailers, including display and search spend allocation, targeting, creative strategy, and integration with national campaigns
Set benchmarks, monitor performance, and generate insights to optimize digital programs
Support execution of digital strategies, coordinating with agencies and internal teams to ensure campaigns are on brand and meet performance objectives
Partner with the Marketing Home, Brand, and eCommerce teams to ensure digital activations are aligned with overall brand and portfolio strategies
Ensure content assets (product descriptions, images, and related materials) are updated and consistent across all digital platforms, including D2C, Amazon, and e-Retailers
Monitor and align pricing and promotional activities across channels (Amazon, D2C, e-Retail, etc.) to ensure consistency and adherence to brand guidelines
Track category trends, competitive activity, and consumer behaviour to provide insights that support portfolio development and digital strategy
Assist in broader portfolio strategy projects
Oversee POs, budget administration, vendor setup, and invoice management to support the Home Marketing team's operational and financial needs

Qualification

Digital marketingAnalytical skillsDigital merchandisingInstaCart familiarityProject managementConsumer behavior knowledgePerformance tools knowledgeCross-functional collaboration

Required

Bachelor's degree in Marketing, Business, Communications, or a related field
2-3 years of solid digital marketing experience (in CPG or retail, with sponsored search and PDP experience)
Hands-on, proactive, able to work cross-functionally with brand and e-commerce teams, and skilled at internal coordination
Familiarity with InstaCart and performance tools (Flywheel, Nielsen, Numerator)
Strong project management, analytical, and cross-functional collaboration skills
Knowledge of digital merchandising and online shopper behavior

Benefits

Medical
Prescription
Dental
Vision
AD&D
Life insurance offerings
Short-term disability
401K plan

Company

Cella

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Glassdoor4.2
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Cella is a leading Creative Staffing And Consulting Agency.
dateFounded in 1985
location
Rockville, Maryland, USA
people-size51-200 employees
web-link
https://www.cellainc.com/

Funding

Current Stage
Growth Stage
Total Funding
unknown
2021-09-30Acquired

Leadership Team

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Rob Williams
Vice President of Sales
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Recent News

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Company data provided by crunchbase