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Brooks Running · 1 week ago

Temporary Senior Manager, Brand Marketing (Lifestyle)

Seattle, WA

Full-time

Hybrid

Senior Level, Lead/Staff

$70/hr - $87/hr

10+ years exp

Brooks Running is dedicated to creating gear and experiences that enhance movement and vitality. The Temporary Senior Manager, Brand Marketing for Lifestyle will lead global marketing efforts for the Lifestyle category, focusing on storytelling and campaign execution while mentoring a team of marketers.

ApparelFashionManufacturingShoesSporting Goods

Culture & Values

Responsibilities

Develop and manage annual global marketing calendar for Lifestyle category, aligning product launches, brand moments, and seasonal storytelling

Define and drive the global content strategy for Lifestyle marketing campaigns, ensuring content is aligned to story objectives and that the content is authentic, engaging, and adaptable across regions and channels

Develop strategic briefs for creative teams that reflect global Brand and Lifestyle category positioning, ensuring creative output aligns with campaign objectives and resonates globally

Oversee the development of comprehensive go-to-market toolkits—including messaging, assets, activation guides—to support regional execution and ensure brand consistency

Partner with Product, Creative and Regional Marketing teams to ensure alignment and integration across all touchpoints

Support brand collaborations, influencer initiatives, and co-branded campaigns that align with Lifestyle positioning

Lead team’s definition of KPIs for global Lifestyle campaigns in alignment with Global Brand goals and strategies, partnering with Marketing Operations to monitor performance across channels and synthesize learnings into actionable insights for future planning

Develop, own and manage the Lifestyle marketing budget, including planning and execution of expenses

Lead, coach, and develop a team of marketers responsible for campaign planning, content creation, and regional enablement

Provide opportunities and feedback to team members to build their skill sets and stretch opportunities for them to grow their career

Qualification

MarketingContent StrategyBudget ManagementTeam LeadershipCommunication SkillsCreative Self-StarterInnovationInterpersonal SkillsAttention to Detail

Required

Bachelor's degree in Marketing or related field or equivalent combination of experience

10+ years of experience in marketing, PR or communications

Experience managing budgets

Excellent verbal and written communication skills, demonstrating effective listening through concise, clear verbal and written communication

Creative self-starter with ability to adapt and thrive in a fast-paced environment

Excellent interpersonal skills that inspire and build trust resulting in effective working relationships across the company and with external partners

Keen attention to detail in planning, organization and execution of tasks, while still seeing the big picture and understanding how all the pieces fit together and affect one another

Ability to anticipate how a decision made can affect our customers, our partners, our products or other departments' operations and/or morale; 'connecting the dots'

Demonstration of innovation and initiative – always looking at improving our products and processes while also displaying a willingness to dive into the details and help wherever necessary

Embraces and lives the Brooks values!

Preferred

5+ years management experience preferred including hiring, effectively directing the work of staff, coaching, development and managing performance

Benefits

Medical

Dental

Vision

HSA and employer contribution

FSA

Family & fertility assistance

401K Savings Plan and match

Employee assistance program

Transportation assistance

Product discounts

Employee recognition

Fitness discounts

Company

Brooks Running

Glassdoor4.3

Brooks Running designs and manufactures high-performance running shoes, apparel, and accessories for both male and female runners. It is a sub-organization of Berkshire Hathaway.

Founded in 1914

Seattle, Washington, USA

1001-5000 employees