Twigeo · 1 month ago
Senior Performance Marketing Manager
Brooklyn, NY
Full-time
Hybrid
Senior Level
$113K/yr - $138K/yr
5+ years expTwigeo is a creative performance agency that helps apps grow by combining creativity with data-driven strategies. The Senior Performance Marketing Manager will lead strategy and execution for client campaigns, ensuring alignment with business goals and fostering strong client relationships while coaching junior team members.
Information TechnologyMobileSoftware
Responsibilities
Taking full ownership of business goals and long-term roadmaps (6-12 months), proactively following up on targets and adjusting strategy to ensure we hit the numbers that actually matter to the business
Setting the strategic direction across Google, Paid Social, CTV, and programmatic, while leading cross-functional teams (growth, creative and analytics) to ensure execution aligns with the client's broader business objectives
Owning client relationships, serving as a trusted advisor and guiding partners through complex growth, measurement, and scaling decisions
Coaching junior team members to master their channels and teaming up with creatives to test bold hooks
Spotting trends early and learning new tools fast to become the trusted partner clients rely on
Qualification
Required
5+ years of experience in performance marketing, driving cross-channel growth for mobile apps and developing high-performing creative strategies
Strong fluency in app measurement and attribution, including SKAN, MMPs, and incrementality testing methodologies
Ability to turn CAC, ROAS, and complex metrics into stories clients can act on
Build trust quickly and maintain long-term partnerships with clients in cooperation with the account team
Thrive in an environment where testing, learning, and iterating quickly is the norm
Preferred
Previous in-house experience, giving a first-hand understanding of business goals, product impact, and internal stakeholder dynamics
Benefits
25 days PTO (from day 1, because growth requires recharging too)
Health benefits designed to support your wellbeing
401(k) with match (because future-you deserves it)
Hybrid work model which balances flexibility and collaboration
Room to grow in a dynamic environment that encourages skill development and innovation
Company
Twigeo
Twigeo is a full-service mobile user growth company.
51-200 employees
H1B Sponsorship
Twigeo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2022 (1)
2021 (1)
Funding
Current Stage
Growth StageLeadership Team
Markus Wieslander
Director of Products
Company data provided by crunchbase