Senior Email Marketing Specialist (Marketo) jobs in United States
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EPAM Systems · 7 hours ago

Senior Email Marketing Specialist (Marketo)

EPAM Systems is a leading global provider of digital platform engineering and development services, and they are seeking an experienced Email Marketing Specialist with deep Marketo expertise. The role involves auditing and optimizing email programs, designing high-performing templates, and building automation for personalized campaigns.

AnalyticsArtificial Intelligence (AI)Cyber SecurityEnterprise SoftwareInformation TechnologySoftware
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Growth Opportunities
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Responsibilities

Audit and enhance existing email marketing processes to identify opportunities for optimization and increased efficiency
Design, build, and maintain strategic email templates within Marketo, ensuring consistency with brand guidelines and campaign objectives
Align email templates and foundational Marketo programs with tokenized assets for scalable, personalized communications
Set up and manage automation and AI-driven capabilities to dynamically populate email templates, reducing manual intervention
Collaborate with stakeholders to implement and optimize workflows using tools such as Workato and Jira (experience with these platforms is a plus)
Monitor email campaign performance, deliverability, and data quality, providing actionable insights and recommendations
Maintain comprehensive documentation of processes, templates, and best practices to support ongoing team enablement

Qualification

MarketoEmail marketing best practicesAutomation solutionsAnalytical skillsAdvanced EnglishCommunication skillsCollaboration skillsDetail-oriented

Required

Proven hands-on experience with Marketo, including email template creation, program setup, and process auditing
Strong understanding of email marketing best practices, deliverability, and personalization strategies
Excellent analytical skills, with the ability to interpret campaign data and optimize for performance
Strong communication and collaboration skills, with experience working in cross-functional teams
Detail-oriented, organized, and proactive in identifying and solving challenges
Advanced English communication skills at B2 level or above

Preferred

Experience aligning email templates and Marketo programs with tokenized assets for dynamic content delivery
Demonstrated ability to implement automation and AI-driven solutions for email marketing (Workato and Jira experience preferred)

Benefits

Medical, Dental and Vision Insurance (Subsidized)
Health Savings Account
Flexible Spending Accounts (Healthcare, Dependent Care, Commuter)
Short-Term and Long-Term Disability (Company Provided)
Life and AD&D Insurance (Company Provided)
Employee Assistance Program
Unlimited access to LinkedIn learning solutions
Matched 401(k) Retirement Savings Plan
Paid Time Off
Legal Plan and Identity Theft Protection
Accident Insurance
Employee Discounts
Pet Insurance
Employee Stock Purchase Program

Company

EPAM Systems

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EPAM leverages its core engineering expertise as a leading global product development and digital platform engineering services company.

Funding

Current Stage
Public Company
Total Funding
$75M
2012-02-08IPO
2008-06-30Series Unknown· $50M
2008-02-20Series B

Leadership Team

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Jason Peterson
Chief Financial Officer
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Boris Shnayder
Co-Head of Global Business, SVP
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Company data provided by crunchbase