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MrBeast · 1 day ago

Director of PM, Creator

Los Angeles

Full-time

Hybrid

Director/Executive

10+ years exp

Beast Industries, founded by MrBeast, is a leading media and entertainment company focused on revolutionizing digital content creation. As the Director of PM, Creator, you will lead the product management function for the creator-facing ecosystem, overseeing product strategy, roadmap development, and team mentorship to drive growth and engagement.

Content CreatorsFilm ProductionInternetMedia and EntertainmentTV Production

Responsibilities

Define and articulate the long-term product vision and strategy for the creator ecosystem, aligning it with company goals, market trends, and user needs

Develop, prioritize, and manage the product roadmap, balancing short-term deliverables with long-term innovation

Recruit, lead, and mentor a team of product managers, fostering a culture of excellence, accountability, and continuous improvement

Strategically launch AI-first creator tools that assist with ideation, production, storytelling, promotion, and monetization across the five major social media platforms, ensuring features are user-centric and data-driven

Assume product ownership of Vyro after its initial 3-4 month independent iteration, integrating its intelligence systems into the holistic platform structure

Develop and implement viral growth strategies, referral programs, and retention initiatives to drive creator sign-ups, increase platform engagement, and reduce churn

Define and build scalable CRM and support ticketing systems to manage creator communications, engagement, and success, ensuring seamless integration with product workflows

Partner closely with the Head of Data, Head of Brands, and other stakeholders to optimize match quality and brand-creator outcomes, ensuring the platform delivers clear value propositions

Serve as a strong executor who can quickly define product requirements, write detailed user stories and PRDs, and work directly with engineers to meet aggressive timelines

Qualification

Product Management LeadershipCreator Economy FluencyStrategic Product ExpertiseData-Driven Decision MakingCross-Functional CollaborationAgile MindsetSystems Thinking

Required

10+ years of experience in product management, with at least 5 years in a director-level or senior leadership role, preferably in high-growth tech or platform companies

Proven track record of building and scaling product teams

Prior experience running product for or demonstrating deep familiarity with the creator space, ideally from up-and-coming startups within the industry or strong agency models with a technical background

Strong ability to define product roadmaps, execute against them quickly and resourcefully in an ambitious startup environment, and drive go-to-market strategies that enhance platform stickiness and viral loops

Experience building scalable CRM, support structures, and integrated systems for managing a rapidly growing, global user base

Proficiency in translating platform metrics, user feedback, and creator pains into actionable product decisions

Familiarity with tools like Amplitude, Mixpanel, or similar for product analytics

Excellent stakeholder management skills, with a history of working effectively with engineering, design, data, and business teams to deliver impactful products

Comfortable in fast-paced environments, with a bias for action and the ability to navigate ambiguity while fostering innovation, especially in AI-driven products

Preferred

Experience in high-growth tech or platform companies

Strong agency models with a technical background

Benefits

Generous Medical (Blue Cross Blue Shield)

Dental

Vision

Company-paid Life Insurance

Company contributions to employee Health Savings Accounts (HSA)

401k Plan with Safe Harbor company-matching

Flexible vacation policy and paid company holidays

Company-provided technology package

Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

Company

MrBeast

The YouTube Streamy Awards 2020-2023 Creator of the Year Accomplishments - Raised $20,000,000 To Plant 20,000,000 Trees - Given millions to charity - Donated over 100 cars lol - Gave away a private island - Given away over 100 ps4s lol - Gave away 1 million dollars in one video - Counted to 100k - Read the Dictionary - Watched Dance Till You're Dead For 10 Hours - Read Bee Movie Script - Read Longest English Word - Watched Paint Dry - Ubering Across America - Watched It's Every Day Bro For 10 Hours - Ran a marathon in the world's largest shoes - Adopted every dog in a shelter You get the point haha

Founded in 2012

Greenville, South Carolina, USA

501-1000 employees