Takeda · 1 week ago
Sr. Director, HCP Marketing - Dermatology
Cambridge, MA
Full-time
Hybrid
Director/Executive
$208K/yr - $327K/yr
12+ years expTakeda is a patient-focused pharmaceutical company that is transforming patient care through the development of novel specialty pharmaceuticals. The Senior Director of HCP Marketing - Dermatology will lead the strategic direction and performance management for a new product launch, collaborating with cross-functional teams to ensure maximum success.
BiotechnologyHealth CareManufacturingMedicalPharmaceutical
Responsibilities
Lead and create HCP marketing capabilities for franchise which include leading launch strategy development, go to market strategy, and tactical planning for new product launch
Oversee the creation and execution of the following
Branded and unbranded personal promotions
Branded and unbranded non-personal promotions
Brand planning and competitive workshops
Advocacy and professional organization relationships
Salesforce national meeting marketing execution
Commercial medical insight generation through physician interactions and ad boards
Maintain core brand message architecture and creative to be aligned to brand's and franchise's strategic priorities
Orchestrate brand plan process by mobilizing all functional leads to create a cross-functional situation analysis, strategic direction, and full tactical build-up and budget
Drive overall marketing direction that corresponds to and takes advantage of key changes in the market, competition, new data, treatment paradigm shifts, and market events that require reaction
Brand representative to Global Product Team (GPT)
Brand representative on label updates
Support preparation for key financial and budget timepoints throughout the year
Partner with Sales Leadership to gather local insights and feedback; develop and adapt plans to support personal HCP promotion and anticipate needs or communicate updates and changes
Oversee development and evolution of tactics and resources across all available channels – personal, non-personal, congress
Guide the development of staff members in marketing expertise, organizational awareness, exposure, and career development
Manage high level relationship with key creative agencies and yearly assessment for any core agency needs for the HCP audience
Represent brand-specific commercial perspectives in organizational decision-making related to Global Commercial Strategy, GPT, life cycle development, and clinical development programs
Manage significant opex spend budget
Qualification
Required
Bachelor's degree
12+ years of commercial pharma experience, including significant HCP marketing experience with 5 years in leadership level positions with increasing responsibilities
Demonstrated ability to manage a team, positively influence coworkers toward common goals, foster collaboration, and enable teamwork
Extensive experience in both marketing strategy and marketing execution
Proven track record in marketing innovation
Ability to understand and leverage analytics to drive decision making
Strategic Planning and Implementation – Ability to develop an overall marketing strategy and oversee the implementation of the strategy
People Development – Ability to assess strengths and development areas of staff members and provide suggestions for development
Management – Ability to set priorities, develop workflow processes, and direct staff
Communication – Ability to communicate ideas and data, both verbally and written, in a persuasive and appropriate manner
Budgeting – Ability to create and maintain an accurate budget for department expenses
Preferred
MBA
Commercial pharma experience in Psoriasis, including an in-depth understanding of the disease state, treatment paradigms, and future trends
New product launch experience
Marketing techniques – comprehensive understanding of pharmaceutical marketing methods, tools and concepts. (e.g. market research, advertising, public relations, media placement, etc.)
Specialty pharma – experience working with specialty therapies, buy & bill reimbursement, complex biologics
Benefits
Medical, dental, vision insurance
401(k) plan and company match
Short-term and long-term disability coverage
Basic life insurance
Tuition reimbursement program
Paid volunteer time off
Company holidays
Well-being benefits
Up to 80 hours of sick time
Up to 120 hours of paid vacation
Company
Takeda
Takeda is a biopharmaceutical company that researches and develops pharmaceutical drugs.
10001+ employees
H1B Sponsorship
Takeda has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (45)
2024 (39)
2023 (38)
2022 (34)
2021 (44)
2020 (18)
Funding
Current Stage
Public CompanyTotal Funding
$2.46B2025-06-27Post Ipo Debt· $2.4B
2016-09-01Grant· $19.8M
2016-05-08Grant· $38M
Leadership Team
Christophe Weber
President and CEO
Schuyler Fairfield
Senior Vice President, Global Head of Supply Chain
Recent News
2026-01-19
2026-01-14
Company data provided by crunchbase