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Horizon Next · 1 day ago

Analyst, Advanced Analytics

New York, NY

Full-time

Onsite

New Grad, Entry Level

$80K/yr - $95K/yr

0+ years exp

Horizon Next is an innovative marketing organization focused on data-driven solutions. The Analyst, Advanced Analytics will apply statistical modeling and advanced analytic techniques to enhance clients' media spending efficiency while fostering relationships with various stakeholders.

AdvertisingAnalyticsBusiness DevelopmentMarketing

Responsibilities

Assist in statistical modeling and marketing performance analysis to provide insights into media planning and buying

Constantly look for ways to improve the usage of Horizon’s existing data and analytics infrastructure

Work with stakeholders to improve current analytic processes and develop new capabilities that set us apart in the marketplace

Use automation and technology to increase efficiency and to provide the infrastructure to scale

Bring an “outside in perspective” to analytic development; explore, identify and assess external best practices - and translate to relevant application internally

Establish and maintain excellent working relationship with key functional areas, as well as HMI Analytics and other stakeholders throughout Horizon

Act as a liaison between the Analytics team and the internal Brand, Activation and Operational areas

Qualification

Statistical modelingPredictive modelingProgramming RProgramming PythonProgramming SQLMarketing response modelingBig data analysisAnalytical mindsetProblem-solvingVerbal communicationCollaborationOrganizational skills

Required

Bachelor's degree required plus 0-1 years of industry experience

Strong foundational knowledge of statistics and modeling (e.g. regression modeling/predictive modeling/inferential statistics) required

Ability to generate clear, concise and comprehensive analyses that tell the story behind the data

Excellent problem-solving skills and a dogged determination to work an issue through to its satisfying conclusion are both a must

Persistence- Demonstrate tenacity and willingness to go the distance

Strong verbal communication skills, extremely well-organized

Analytical mindset with knowledge and passion for media, data, statistics and technology

Collaborative, can-do attitude, a must

Experience in fast-paced environment, possessing the ability to work on multiple projects simultaneously

Preferred

Master's degree preferred (or, concurrent)

Specific marketing response modeling knowledge such as MMM, a plus

Academic or applied exposure to Programming/scripting (R, Python, SQL)

Experience in the Advanced Analytics realm, preferably in media, marketing or an adjacent field

Exposure to large data sets (“big data”) and analysis thereof a major plus

Comfortable in dealing with ambiguity and managing change, plus the capacity to move through roadblocks with enthusiasm and alacrity

Benefits

Health insurance coverage

Life and disability insurance

Retirement savings plans

Company paid holidays

Unlimited paid time off (PTO)

Mental health and wellness resources

Pet insurance

Childcare resources

Identity theft insurance

Fertility assistance programs

Fitness reimbursement

Company

Horizon Next

Horizon Next is one of the industry's most innovative and data-driven marketing organizations and sits at the intersection of three constantly changing landscapes: people, data, and media.

Founded in 1989

New City, New York, USA

201-500 employees