BoF Careers ยท 2 weeks ago
Gap Inc. Vice President, Strategic Partnerships
Gap Inc. is a company that bridges gaps in the world through its various brands. They are seeking a visionary Communications leader to develop and elevate strategic partnerships, guiding relationships from incubation to execution while creating impactful communication strategies.
Marketing & Advertising
Responsibilities
Lead the charge in developing innovative communication strategies that power our strategic partnerships
Partner with executive leaders and key stakeholders to set the game plan and translate it into compelling narratives that are aligned to our purpose and values
Be a voice that unites teams and external partners, ensuring every message hits with clarity and purpose
Help incubate, develop, and manage the communications strategy for strategic partnerships, ensuring alignment with brand purpose and business priorities
Anticipate future partnership opportunities by staying ahead of trends and continuously innovating our communication approaches
Lead the development of powerful storytelling that showcases our partnership narrative and stories
Design and execute integrated marketing communications strategies that align with partnership objectives, enhance brand visibility, and engage target audiences across all channels
Make every word count. Every message should inspire, inform, and energize our audiences. Creation of compelling written content, including press releases, social media content, and presentations that effectively communicate the value of strategic partnerships
Be a catalyst for collaboration across Gap, Inc. that turns ideas into industry-moving moments
Work in close partnership with external partners, global teams, and cross-functional departments to drive partnership strategies and campaigns
Create a framework to analyze the effectiveness of communications efforts
Share insights that inform strategy and refine tactics
Monitor external sentiment and media coverage related to partnerships and proactively manage reputational risks
Qualification
Required
15+ years in marketing/communications, with a proven track record in lifestyle, consumer, fashion, or sponsorships
A master collaborator, influencer, and strategic thinker
A proactive and seasoned project manager who thrives in a fast-paced, high-stakes environment
An exceptional storyteller with a portfolio that demonstrates a knack for compelling, high-impact content
Media-savvy with the ability to adapt messaging across platforms and audiences
Deep understanding of brand management, with a passion for shaping company narratives and values
Exceptional emotional intelligence (EQ) and diplomacy skills
Benefits
Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees.
One of the most competitive Paid Time Off plans in the industry.
Employees can take up to five "on the clock" hours each month to volunteer at a charity of their choice.
Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.
Employee stock purchase plan.
Medical, dental, vision and life insurance.
Company
BoF Careers
BoF Careers connects professionals in fashion, beauty and luxury to The Business of Fashion's global marketplace of over 2,000 opportunities.
Funding
Current Stage
Growth StageCompany data provided by crunchbase