Grayson College ยท 2 weeks ago
Multimedia Specialist
Denison, TX
Full-time
Onsite
Entry, Mid Level
$48K/yr - $72K/yr
2+ years expGrayson College is in the heart of Grayson County and provides a vital link for higher education. The Multimedia Specialist role involves collaborating with campus partners to create engaging photo, video, and digital media content that supports institutional goals and enhances the College's brand across various platforms.
Higher Education
Responsibilities
Capture and produce high-quality video and visual content for campus events, academic programs, student life, employees, and alumni, including interviews, b-roll, live coverage, and real-time event support (commencement, athletics, Homecoming, Onward!, etc.)
Edit and deliver short-form videos, reels, motion graphics, and visual assets optimized and tailored for multiple platforms (Instagram, YouTube, Facebook, etc.), ensuring alignment with College brand guidelines and accessibility standards
Collaborate with the marketing team to develop compelling visual stories, contribute creative direction and fresh ideas to integrated campaigns, and stay current with design, video, and digital trends in higher education
Maintains monthly statistical metrics/analytics and prepares reports to provide evidence of outreach return on investment. Provides consistent tracking of product sales/enrollments
Manage video and design workflows, including file organization, exports, delivery formats, and performance tracking to analyze and improve content effectiveness
Performs other duties as needed or assigned
Qualification
Required
Bachelor's degree in visual communications, media arts, marketing, journalism, or related field; or equivalent professional experience
Two (2) plus years of experience in professional photography, videography and/or graphic design
Strong portfolio showcasing visual storytelling skills across digital platforms
Ability to work independently and collaboratively with diverse campus stakeholders
Flexibility to cover occasional evening/weekend events
Preferred
Proficiency with creative software (Adobe Creative Suite including Premiere Pro, Final Cut Pro, After Effects or similar tools)
Experience with DSLR/mirrorless cameras, lighting, audio and video production equipment
Drone operations experience with (FAA Part 107 certification preferred)
Benefits
Dental insurance
Health insurance
Paid time off
Tuition assistance
Vision insurance
Medical, Dental, Vision, Life, Short & Long-term disability insurances available
Medical premiums covered by Grayson College for FT employee only
Vacation Accrual- 2 weeks per year
Sick Leave Accrual- 2 weeks per year
Personal Leave- 2 days for FT employees per year
Holidays- Labor Day, Thanksgiving Break, Winter Break, Martin Luther King Jr. Day, Spring Break, Memorial Day, Juneteenth, and Independence Day
Tuition-FT employees, their spouse & dependents are eligible for coverage of Grayson College tuition.
Company
Grayson College
Grayson College is a public community college.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Carolyn Kasdorf
Vice President for Business Services / CFO
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