OptiPeople Resources · 2 weeks ago
Digital Business Analyst - eCommerce & CRM
OptiPeople Resources is a growing company in Schaumburg seeking a Digital Business Analyst - eCommerce & CRM to join their collaborative, people-first team. This role supports both eCommerce and CRM initiatives, helping the business translate customer and user needs into clear digital solutions.
Staffing & Recruiting
Responsibilities
Partner with stakeholders to understand business goals and translate them into digital and system requirements
Analyze and document workflows, data sources, and integrations related to the eCommerce platform and CRM
Collaborate with developers, project managers, and business teams to ensure solutions align with business needs and user experience goals
Support the design and rollout of enhancements to improve site functionality, usability, and customer engagement
Conduct data analysis and reporting to support insights-driven decisions
Facilitate testing, user acceptance, and post-implementation reviews to ensure successful delivery
Serve as a bridge between business and technology teams—translating ideas into actionable digital improvements
Qualification
Required
3–5+ years of experience as a Business Analyst focused on B2B eCommerce, or CRM systems
Strong understanding of web platforms, user experience principles, and data flows between front-end and back-end systems
Experience gathering and translating business requirements into technical specifications
Excellent communication and collaboration skills—comfortable working with cross-functional teams
Analytical mindset with the ability to connect details to the bigger business picture
Preferred
Familiarity with tools such as Salesforce, HubSpot, or similar CRM systems
Benefits
Great culture – supportive leadership, approachable team, and open communication.
Onsite in Schaumburg – be part of a team that values in-person collaboration.
Growth potential – this role offers visibility across multiple business areas and opportunities to expand your career.
Impactful work – your insights will directly shape how customers experience the brand digitally.
Company
OptiPeople Resources
Building a strong foundation with the right people is crucial for the success of any company.
Funding
Current Stage
Early StageCompany data provided by crunchbase