University of Southern California · 3 days ago
Executive Director, Content
Los Angeles, CA
Full-time
Hybrid
Director/Executive
$203K/yr - $246K/yr
10+ years expUniversity of Southern California is home to Classical California, America’s largest listener-supported public-media organization devoted to classical music. The Executive Director, Content shapes the network’s programming direction, leads a team of announcers and producers, and ensures high musical and technical standards while managing the content department's budget and collaborating with various departments.
EducationHigher EducationUniversities
Responsibilities
Develop and implement a comprehensive programming plan that aligns with the brand and target audience of all Classical California broadcast and streaming channels
Direct a team of music programmers who curate daily playlists, specialty streams, and special features
Keep programming relevant, meaningful, and accessible to listeners of every age
Serve on-air host as needed, modeling presentation standards
Produce programs, promotional spots, and other content
Participate in on-air pledge drives as pitch talent, supporting individual donor goals with clear and compelling delivery
Recruit, mentor, and evaluate announcers and producers; conduct regular air-check and feedback sessions
Uphold clear, precise communication standards in both scripted and unscripted material
Track ratings and other audience data to guide repertoire, clock structure, and promotion
Lead initiatives to expand listening and deepen time spent with Classical California
Lead digital content initiatives, including streaming and new digital audio opportunities
Create an environment of experimentation and risk-taking to rapidly iterate and improve digital content offerings and seek new audiences
Oversee audience-research projects in coordination with Classical California’s research team
Partner with development department to craft effective on-air fundraising messages and on-air campaign sound for membership drives and donor appeals throughout the year
Partner with the development department in scheduling pre-recorded donor appeal messages to ensure effectiveness
Coordinate with engineering, marketing, and development to align programming with organizational goals
Represent Classical California at donor events, public gatherings, and industry forums, articulating programming vision and achievements
Prepare and manage the content department’s annual budget in collaboration with the President, USC Radio Group and Senior Business Officer
Oversee resource allocation, vendor relationships, and workflow efficiencies
Set clear goals, metrics, and performance standards for the content team
Foster an environment that encourages creativity, innovation and risk-taking in content development and production while meeting the performance delivery requirements
Identify distribution partnership opportunities and content production to strengthen our brand and increase revenue
Qualification
Required
Bachelor's degree (or combined experience/education as a substitute)
Minimum of 10 years work experience with at least seven (7) years in a senior leadership role within classical-music broadcasting or related media formats
Proven on-air announcing expertise with knowledge of classical music and music programming
Demonstrated success coaching and directing on-air staff in a professional broadcast environment
Excellent written and oral communication skills
Ability to collaborate effectively with multiple departments on content and service strategies
Experience growing audiences across broadcast and digital platforms
Solid production background and digital media/streaming proficiency
Strong knowledge and experience with analyzing audience-performance data and research methodologies
Experience in developing and managing organization-specific research projects
Documented experience developing and managing departmental budgets
Preferred
12 years of experience within a related setting
Proven success launching new broadcast and digital content initiatives
Built complex budgets and business cases to drive strategic expansion
Expert in multi-platform content strategy and audience insights
Inspiring leader with a track record of motivating high-performing creative teams
Benefits
USC provides benefits-eligible employees with a broad range of benefits and perks to help protect their and their dependents’ health, wealth, and future.
Company
University of Southern California
University of Southern California is a private research university offering opportunities for interdisciplinary study and collaboration.
10001+ employees
H1B Sponsorship
University of Southern California has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (253)
2024 (239)
2023 (172)
2022 (207)
2021 (182)
2020 (195)
Funding
Current Stage
Late StageTotal Funding
$19.64MKey Investors
Patient-Centered Outcomes Research InstituteCalifornia Institute for Regenerative MedicineCDA Foundation
2025-02-04Grant· $10.8M
2025-01-30Grant· $5.93M
2024-07-30Grant
Leadership Team
David A Barnhart
Director, USC Space Engineering Research Center
H
Hossein Pourmand
Assistant Vice President, Research Initiatives, University Advancement
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