Flowers Foods & Subsidiaries · 2 days ago
Regional Account Manager
Flowers Foods, Inc. is a leading producer of packaged bakery goods in the United States, dedicated to crafting moments of joy with their products. The Regional Account Manager will be responsible for developing customer strategies to grow revenue and market share while managing relationships with key decision makers in assigned accounts.
BakeryConsumerFood and BeverageFood Processing
Responsibilities
Promote a customer-centered culture that strives to exceed customer needs, requirements, and expectations
Develop and manage customer relationship within all levels of assigned retailers, buyers, and key decision makers; contribute to customer strategy ensuring local Flowers business objectives are achieved
Partner with the BU/Brand Teams and Marketing to understand trends and consumer preferences and direct account strategy to maximize potential
Work with the VP of Regional Accounts and the Brand Teams to Develop a Sales Plan that delivers Flowers sales and margin objectives within the Trade Promotion Management and accrual funding structure
Partner internally with various other departments to properly plan, communicate and ensure excellent distributions by Flowers various distribution departments
Achieve/exceed all established key sales measures and targets
Contribute to the development of the Annual Operating Plan (AOP)
Ensure open and effective lines of communication and collaboration with VP of Sales, supporting Regional Operations team, BU/Brand Teams, Marketing, Supply Chain, and other functions to achieve enterprise goals
Foster an environment that engages and educates the regional team with responsibility and the tools to achieve goals at region and building level
Lead, coach, and support retail team. Build, develop, a high performing sales leadership at region level and build regional culture to ensure high performance results
Ensure compliance with all company policies and procedures (EEO, Sexual Harassment, Sarbanes – Oxley, Safety, etc.)
Perform other duties which are deemed to be an integral part of the position, including but not limited to fulfillment of work schedules, adherence to attendance policies, and other applicable operating rules, policies, and procedures
Ability to travel as needed both via air and motor vehicle
Qualification
Required
Must have retail account management experience and the skillset to build relationships, conduct business, and enhance Flowers' reputation with our customers and key decision makers
Bachelor's degree or equivalent management experience required
Ability to travel as needed both via air and motor vehicle
Preferred
4 years' experience working in Retail Account Management and CPG sales. Past success in teamwork and guiding sales
Benefits
Comprehensive health and medical benefits
401(k) Retirement savings plan
Professional growth and leadership training
Paid vacation, holidays, and parental leave
Company
Flowers Foods & Subsidiaries
Headquartered in Thomasville, Ga., Flowers Foods, Inc.
Funding
Current Stage
Public CompanyTotal Funding
$1.3B2025-02-11Post Ipo Debt· $800M
2021-03-02Post Ipo Debt· $500M
2001-03-28IPO
Leadership Team
Recent News
Food Business News
2026-01-11
2026-01-09
Food Business News
2026-01-08
Company data provided by crunchbase