Rebellion Group · 1 month ago
COMMUNICATIONS STRATEGY DIRECTOR
Rebellion Group is a bold, insight-driven agency that fuses strategy, creativity, and technology to fuel explosive brand growth. As a Communications Strategist, you will lead the development of communications strategies that ensure brands effectively engage with their audience across various channels.
AdvertisingMarketing
Responsibilities
Lead the development of communications strategies that define how a brand shows up across channels and contexts
Frame the role of communications in solving business problems and driving cultural relevance
Design channel strategies, ecosystems, and connections plans that balance reach, resonance, and relevance
Collaborate with Brand Strategy, Creative, Media, and Data to ensure communications thinking fuels both the idea and its execution
Identify the moments and platforms where ideas can have a disproportionate impact
Bring audience insights and cultural context into the process, making work that earns attention, not just buys it
Serve as the strategic voice in creative development, ensuring ideas are not just great, but also land powerfully in the world
Present with clarity and conviction, inspiring both clients and teams to believe in the work
Track and assess the impact of communications strategies, creating feedback loops that sharpen the work over time conversations in our industry
Develop a content strategy rooted in search data to capture audience intent and own key conversations in our industry
Integrate SEO as a core component of the entire content lifecycle—from ideation to publication and promotion—to ensure all content is built for maximum organic impact
Establish a data-driven framework to measure content performance, driving a continuous cycle of strategic refinement and optimization
Mentor junior strategists, sharing tools, frameworks, and ways of thinking that elevate the discipline
Qualification
Required
7+ years in marketing communications and brand strategy (agency or in-house)
Proven ability to translate brand strategy into channel systems and communications architectures that drive both creativity and results
Deep understanding of media ecosystems, audience behaviors, and how culture moves across platforms
Strong grasp of earned, owned, and paid media — and how they interplay to create impact
Comfortable using data, search insights, and cultural signals to inform strategic decisions and storytelling opportunities
Hands-on experience with SEO and content strategy, including keyword research, content planning, and performance measurement
A natural collaborator who thrives working across Strategy, Creative, Media, and Analytics teams
Confident presenter and storyteller who can make complex ideas clear, inspiring, and actionable
Exceptionally strong writing, framing, and articulation skills — able to make ideas sound as smart as they are
Curious by nature — someone who reads culture like a map and spots opportunity in the chaos
A mentor and multiplier — eager to elevate the strategic craft and help others grow