Bradford Jacobs · 4 weeks ago
PR and Communication Specialist
Orlando, FL
Full-time
Onsite
Mid Level
3+ years expBradford Jacobs is supporting a Nasdaq-listed emerging technology company that provides innovative enterprise SaaS solutions and AI-powered technologies. The PR and Communications Specialist will be responsible for enhancing brand narratives and increasing customer awareness for Drone as a Service (DaaS) in the US, working closely with various teams to shape external communications and media relations.
Bookkeeping and PayrollConsultingProfessional Services
Hiring Manager
Fiona Hood
Responsibilities
Execute comprehensive PR strategies to boost visibility across tech, business, and trade media that furthers our brand and company key messaging
Build and manage relationships with journalists, analysts, bloggers, and influencers in your geography
Secure media coverage for product launches, company milestones, executive thought leadership, and industry insights working alongside our global corporate communications and marketing team
Write and distribute localized content, media pitches, bylined articles, and blog content
Coordinate interviews, press briefings, speaking engagements, and media events
Create and manage clear, consistent messaging across all public-facing materials consistent with our corporate messaging and brand for our subsidiary companies
Support internal communications, marketing campaigns and external conferences/events by working with cross functional internal teams
Develop and manage messaging frameworks, media kits, and crisis communication playbooks based on our brand and messaging standards
Work closely with leadership to prepare talking points, op-eds, presentations, and speeches
Drive brand storytelling across platforms and brands and ensure alignment with company values, marketing campaigns and goals
Identify opportunities for local engagement for our DaaS locations, community development, thought leadership, and industry recognition
Collaborate with our global social, product marketing, and content teams to amplify messages across channels
Coordinate with our internal teams working on multi-media campaigns that include video and web content developed for multiple channels
Monitor media coverage and industry sentiment; provide regular reporting and analysis on PR and communications performance
Leverage company and third-party tools for execution and to track outreach and impact
Qualification
Required
Bachelor's degree in Communications, Public Relations, Journalism, Business or a related field
3 years of experience in communications and/or PR, ideally in a tech company or agency serving tech clients
Proven success in securing high-impact media coverage and managing strategic communications
Excellent writing, editing, and messaging skills with a reference to published work
Strong understanding of media relations, storytelling, and brand positioning
Ability to thrive in a fast-paced, high-growth environment and work cross-functionally with global teams
Experience working with executive teams and managing agency partners
Preferred
Background in B2B or enterprise technology and supporting B2B sales teams
Familiarity with global communications and regional market nuances
Understanding of social media strategy, content marketing, and SEO
Experience managing communications for public companies or high-visibility brands
An entrepreneurial mindset with initiative that thrives in a high teamwork environment
Company
Bradford Jacobs
Bradford Jacobs is a professional service provider that specializes in HR and payroll services.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase