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Agoda · 13 hours ago

Manager, B2B Digital Marketing (Bangkok Based, Relocation Provided)

Denver, CO

Full-time

Onsite

Mid, Senior Level

5+ years exp

Agoda is a global travel company that connects people to destinations and experiences. They are seeking a Manager for their B2B Digital Marketing team who will own the delivery of partner marketing campaigns and manage a small team, focusing on analytics, process optimization, and value creation.

Air TransportationE-CommerceHotelTourismTravelTravel Accommodations

Growth Opportunities

Responsibilities

Own the delivery of B2B partner marketing campaigns across channels, ensuring timely execution, high quality, and consistent standards

Oversee campaign planning, setup, monitoring, and post-campaign analysis

Ensure partners receive clear insights on performance and actionable recommendations to improve outcomes

Design, improve, and document end-to-end marketing delivery processes to increase efficiency, reliability, and output quality

Identify operational bottlenecks and drive continuous improvement through tooling, automation, and clearer workflows

Establish SLAs, quality checks, and governance to ensure campaigns run smoothly at scale

Analyze campaign performance to understand what works, what doesn’t, and why

Identify drivers of success across partners and campaign types (e.g., formats, targeting, budget allocation, creatives)

Translate insights into practical recommendations that increase campaign effectiveness and average value per partner

Use data to prioritize efforts and guide partners toward higher-impact marketing actions

Build standardized frameworks, playbooks, and tools that allow the team to manage and improve tens of partners simultaneously

Balance standardization with flexibility by enabling customizable recommendations based on partner performance data and business context

Partner with Data, Product, and Marketing Ops to scale solutions through dashboards, templates, and self-serve tools where possible

Manage, coach, and develop 2 direct reports; set clear goals, structures, and feedback loops

Communicate confidently with internal stakeholders and external partners, simplifying complex data into clear narratives and next steps

Act as a trusted point of contact for B2B marketing delivery and performance discussions

Qualification

Data-driven marketingSQLProcess improvementStakeholder managementPeople managementMarketing metricsDashboard experienceCommunication skillsTeam management

Required

5+ years of experience in data‑driven marketing, operations, analytics, consulting, or growth roles, ideally in tech, e‑commerce, travel, or B2B environments

Strong SQL skills (must‑have) with the ability to independently analyze large datasets and draw clear conclusions

Proven experience improving processes, frameworks, or operating models in a complex or scaling environment

Strong analytical mindset with the ability to connect data to business impact and practical recommendations

Excellent communication and stakeholder management skills — able to influence, educate, and align both internal teams and partners

People management experience or clear readiness to manage and develop others

Bachelor's degree

Preferred

Background in management consulting, internal strategy, or operations excellence roles

Experience building standardized playbooks or scalable partner programs

Familiarity with marketing performance metrics and experimentation concepts

Experience working with dashboards (e.g., Tableau or similar BI tools)

Exposure to B2B, affiliate, partner marketing, or marketplace models

Company

Agoda

Glassdoor4.2

Agoda is a digital travel platform that provides access to hotels and holiday properties including flights. It is a sub-organization of Booking Holdings.

Founded in 2005

Singapore, Central Region, SGP

5001-10000 employees