Apply on Employer Site

Goodwin · 2 weeks ago

Senior Analyst, Marketing Analytics

NYC Metro Area

Full-time

Hybrid

Mid, Senior Level

$100K/yr - $115K/yr

5+ years exp

Goodwin is a leading firm that collaborates with successful investors and entrepreneurs across various industries. The Senior Analyst of Business Intelligence & Analytics will support the BI&A team in providing critical insights to leadership and operational teams, driving data-driven decision-making across the firm.

Intellectual PropertyLaw EnforcementLegalLife ScienceReal Estate

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Design, develop, and build high quality data visualization, reporting, and analytical solutions illustrating customer profiles, multi-channel outreach and engagement, and prospect conversion

Enhance the quality, functionality, and performance of current reporting solutions. Address and resolve questions or incidents escalated by business users

Transform disparate data sources into scalable data products and visualizations that effectively communicate business insights

Evaluate and enhance operational processes and data workflows for scale, simplicity and reliability

Ensure highest standard of data integrity and quality through the development of robust and automated quality control processes

Qualification

Data visualizationData modelingBusiness intelligenceCRM systemsCustomer segmentationData preparation toolsAdvanced ExcelAgile delivery modelCommunication skills

Required

Bachelor's Degree required, preferably in a quantitative discipline (e.g., Computer Science, Statistics, Engineering, Mathematics, or similar)

Minimum of 5+ years of work experience in business intelligence / analytics role, preferably with some exposure to legal or professional services

Minimum of 2+ years of work experience in customer / marketing / sales analytics

Experience working with CRM systems (e.g. Dynamics, Salesforce)

Proven experience building and managing customer segmentation models

Experience working across the marketing technology tech stack, i.e. email marketing systems, Cvent (events), Google Analytics & Parse.ly (web analytics), and Sprout (social media)

Ability to analyze, structure, and contextualize vast, unstructured, or incomplete data

Demonstrated proficiency with data visualization tools, e.g. Tableau, PowerBI, or Looker

Demonstrated proficiency with data preparation tools, e.g. Microsoft Fabric Notebooks & Data Pipelines, Alteryx, Tableau Prep, and related querying languages (SQL)

Demonstrated proficiency with MS Excel, including advanced features such as pivot tables and vlookup

Strong verbal and written communication / presentation skills

Preferred

Advanced degree or professional/technical certifications are nice to have

Experience working in a high-performing agile delivery model is a plus

Benefits

Flexible work arrangements and hybrid work schedule

Health, dental, and vision insurance

Life and disability insurance

Retirement & Savings Plan

Emergency back-up child and adult care

Paid vacation, sick time off, and holidays

Professional development and career advancement opportunities

Employee recognition and reward programs

Employee wellness and assistance programs

Employee discounts and perks

Company

Goodwin

Glassdoor3.7

Goodwin is a global law firm with more than 1,800 lawyers in its offices located in the United States, Europe and Asia.

Founded in 1912

Boston, Massachusetts, USA

5001-10000 employees

http://www.goodwinprocter.com

H1B Sponsorship

Goodwin has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (29)

2024 (27)

2023 (23)

2022 (33)

2021 (23)

2020 (10)