Hollstadt Consulting · 3 weeks ago
Content Author
Hollstadt Consulting is seeking a Content Author to create and manage content using Sitecore. The role involves collaborating with marketing teams to produce high-quality content efficiently while adhering to SEO and accessibility standards.
Consulting
Responsibilities
Author pages in Sitecore (Experience Editor/SXA) based on detailed “recipe cards” from the Digital Marketing Strategist; turn briefs into production‑ready content efficiently and accurately
Rapid backlog reduction: prioritize and publish high‑impact pages to clear a backlog of “hundreds of pages” on client website
Partner with the Constant Contact team to confirm content needs, campaign alignment, and timing; request clarifications or assets when needed
Collaborate with digital SMEs (a “Swiss‑army‑knife” cross‑functional team) to ensure pages meet marketing objectives and reflect best practices in digital
Apply SEO and accessibility standards (on‑page SEO, metadata, internal linking, headings, alt text; WCAG‑aware authoring)
Execute structured content: follow taxonomy, tagging, component usage, and content governance guidelines; maintain consistency across templates
Quality assurance: cross‑browser/device checks; validate links, images, forms, personalization variants; fix issues before publishing
Content operations: track work in the backlog tool (e.g., Jira/Azure DevOps), hit SLAs, and provide progress updates and page counts
(Nice to have) Support A/B testing & personalization: collaborate with the personalization strategy workstream to set up page variants and tags for Sitecore AI/AB tests as this program is brought in‑house
Qualification
Required
Hands‑on Sitecore authoring experience (Experience Editor and/or SXA), turning briefs into published pages at scale
Proven ability to work from structured briefs (“recipe cards”) and produce clean, consistent content quickly
Strong grasp of digital marketing fundamentals—able to collaborate with SMEs and make sound content decisions
Working knowledge of SEO (on‑page) and accessibility practices
Meticulous attention to detail; adept at QA for links, media, components, and responsive layouts
Experience with content backlog tools (e.g., Jira, Azure DevOps) and structured workflows
Preferred
Familiarity with Sitecore personalization/AI and A/B testing processes; comfortable partnering on in‑house testing initiatives
Exposure to Content Hub (assets/metadata) and component‑based authoring in SXA
Basic HTML/CSS for troubleshooting within authoring constraints
Company
Hollstadt Consulting
Hollstadt Consulting, a woman-owned firm in Minnesota.
Funding
Current Stage
Growth StageRecent News
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