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Daybright Financial · 3 weeks ago

Sales Director, Employee Benefits

Owings Mills, MD

Full-time

Hybrid

Senior Level, Lead/Staff

$75K/yr - $85K/yr

10+ years exp

Daybright Financial is one of the largest independently owned insurance brokerage firms in the country, providing a full range of employee benefits and HR consulting services. The Sales Director will drive business growth by nurturing existing relationships and cultivating new ones, focusing on B2B opportunities primarily through labor unions and employer relationships in the Mid-Atlantic region.

Financial ServicesInsuranceRetirement

Responsibilities

Develop, nurture and grow relationships with labor union leadership

Develop and execute a strategic sales plan to promote SBCG’s consulting, enrollment, and TPA services to prospective employer clients

Build and maintain strong relationships with brokers, consultants, and key HR decision-makers within target employer organizations

Identify and pursue new business opportunities through networking, referrals, and market research

Mine existing broker and employer relationships to uncover new business prospects and expand SBCG’s market reach

Conduct consultative sales meetings to understand client needs and present tailored solutions

Collaborate with internal teams to ensure seamless onboarding and client satisfaction

Represent SBCG at industry events, conferences, and networking functions to enhance brand visibility

Maintain accurate records of sales activities, pipeline development, and client interactions using CRM tools

Provide market feedback and insights to inform product development and marketing strategies

Qualification

B2B salesEmployee benefits consultingCRM systemsNetworkingNegotiation skillsPresentation skillsMicrosoft OfficeHunter mentalitySelf-motivated

Required

Bachelor's degree in business, Marketing, or related field; industry certifications a plus

Minimum of 10 years of experience in business development or sales within the employee benefits, insurance, or healthcare industry

Proven track record of success in B2B sales, particularly in the voluntary/ancillary benefits space

Established network of labor unions, brokers, consultants, and employer contacts in the Mid-Atlantic region

Proficiency in CRM systems and Microsoft Office applications, especially in Excel

Strong understanding of employee benefits consulting, enrollment processes, and third-party administration

Excellent communication, negotiation, and presentation skills

Demonstrated ability to develop, prioritize and effectively manage multiple prospects within a dynamic sales funnel, ensuring consistent progress toward conversion and revenue goals

Self-motivated with a hunter mentality and ability to work independently