Zack D. Films · 3 weeks ago
YouTube Packaging Strategist
United States
Full-time
Remote
Mid Level
3+ years expZack D. Films is a leading creator of viral content on YouTube, and they are seeking a YouTube Packaging Strategist to enhance their long-form video strategy. The role involves designing and testing thumbnails and video packaging to maximize click-through rates and ensure effective content delivery.
Marketing & Advertising
Responsibilities
Define thumbnail and packaging strategy in collaboration with Zack
Craft titles and thumbnails that grab attention without being clickbait
Set up and manage A/B/C testing cycles for each video launch
Review analytics data, identify winning designs, and repeat test cycles to maximize CTR
Ensure all thumbnails and packaging assets are delivered on time
Maintain alignment with Zack D. Films’ brand identity while pushing creative boundaries
Deliver packaging that consistently drives CTR growth and supports long-form expansion
Qualification
Required
Superb project management skills to ensure timeliness of deliverables
Strong eye for design and ability to collaborate with top-tier designers
Deep knowledge of YouTube analytics, testing, and optimization strategies
Demonstrated experience in YouTube packaging design and optimization
Preferred
Knowledge of YouTube inside and out
Experience working with top 50 YouTube channels for 3+ years in growth or strategy
Ability to articulate and evolve Zack D. Films' brand identity
Comfort with ambiguity and rapid changes in direction
Proven track record of driving CTR growth through packaging
Company
Zack D. Films
A Collection of Things I Find Interesting
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase