Fitness Ventures, LLC (Crunch Fitness) · 3 weeks ago
Paid Media Coordinator
Altamonte Springs, FL
Full-time
Onsite
Entry Level
1+ years expFitness Ventures, LLC (Crunch Fitness) is seeking a Paid Media Coordinator to join their growing team in Orlando, Florida. The role involves supporting the planning, execution, and optimization of digital marketing efforts across multiple channels, with a strong focus on performance metrics and creative campaign strategies.
FitnessHealth CareWellness
Hiring Manager
Alex Malave, MBA
Responsibilities
Support the execution of digital marketing strategies that drive brand awareness, lead generation, and customer acquisition
Assist with developing and implementing digital campaigns across key platforms, working closely with internal teams and agency partners
Set up, launch, and manage campaigns within Meta Ads Manager (Facebook, Instagram, Messenger, Audience Network)
Collaborate with designers and content creators to produce ad creatives and short-form videos that align with platform best practices
Monitor campaign performance regularly, using AI-powered analytics tools where available to identify trends, surface insights, and suggest optimizations
Use tools like Meta Pixel, Conversions API, and Google Analytics to track performance and improve attribution
Build and maintain Custom and Lookalike Audiences to support targeting efforts, leveraging AI-driven recommendations when possible
Assist in managing paid media campaigns across Google Ads, YouTube, TikTok, and LinkedIn, incorporating AI features like predictive audience targeting
Support A/B testing, creative iterations, and budget pacing under the guidance of the digital manager
Contribute to weekly and monthly reporting on KPIs, budget, and campaign performance using automated reporting dashboards or AI-enhanced analytics tools
Stay informed on updates to digital platforms, algorithms, and emerging AI features in the ad ecosystem
Work closely with the broader digital marketing team to align efforts across search, email, website, and organic social
Maintain a strong working knowledge of the evolving digital marketing landscape including paid social, AI tools, search, and display
Qualification
Required
1–3 years of hands-on experience managing digital marketing campaigns, preferably in a multi-location or franchise environment
Proficient in Microsoft excel and campaign reporting
Experience with Meta Ads Manager, Google Ads, and paid media platforms such as TikTok, LinkedIn, or YouTube
Familiarity with analytics tools such as Google Analytics, Meta Pixel, and Conversions API
Understanding of digital campaign performance metrics, testing strategies, and audience segmentation
Experience collaborating with creative teams and managing creative assets for digital ads
Strong attention to detail, organizational skills, and the ability to manage multiple campaigns at once
Preferred
Bachelor's degree in Marketing, Communications, Business, or a related field preferred
Exposure to AI-powered marketing tools or features (e.g., Performance Max, ChatGPT, Smartly.io, Adobe Firefly) is a plus
Company
Fitness Ventures, LLC (Crunch Fitness)
Founded in 2016, Fitness Ventures is now one of the fastest growing and top performing franchisees in the Crunch Fitness system.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2024-08-01Acquired
Leadership Team
Brad Cameron, MBA
Chief Financial Officer
Jeremy Franke
Chief Operating Officer
Recent News
2025-12-12
2025-10-31
Company data provided by crunchbase