Best Egg · 7 hours ago
Web Analyst – Web Data and Analytics
United States
Full-time
Remote
Mid Level
$95K/yr - $110K/yr
3+ years expBest Egg is a market-leading, tech-enabled financial platform dedicated to helping people build financial confidence. The Web Analyst will support the Director of Web Data and Analytics by building and maintaining the reporting function of web analytics, creating reports, and generating insights to enhance customer journeys and business objectives.
Financial ServicesFinTechLending
Responsibilities
Build, analyze, and vocalize insights for Best Egg’s customer journeys across channels, products, and experiences
Create visualizations around various customer experiences across a variety of funnels, including where users convert, drop-off, and pain points in the customer journey
Build reports and dashboards for both ad-hoc questions/scenarios, as well as overarching business objectives, product measurement, and strategy
Tagging work within Segment to connect new destinations and enhance the capabilities of 1st and 3rd party data
Creation, maintenance, and ongoing efforts to build web data and analytics funnel reports in Mode to enhance the 360• view of the customer
Support the key stakeholder group key OKRs and directive project efforts, such as Marketing, Product, Data Science, Credit, Engineering, and Autonomous Systems
Measure, analyze, interpret and vocalize A/B testing efforts’ results by helping to analyze the successes, failures and overall performance of various funnel experiments
Help establish, build and report on marketing attribution, conversion, and LTV
Familiarize themselves and become experts in analytics tools like Tealium, FullStory, Amplitude, Mode, Snowflake, and more
Work with the Director of Digital Analytics to build and expand the Analytics Center of Excellence
Help establish analytics best-practices, including but not limited to analytics schema and taxonomy, governance, and audit and debugging processes
Liaise with a stakeholders from a variety of groups to help determine reporting metrics and KPI benchmarks for new product feature rollouts, funnel success metrics, and overall conversion and marketing KPIs
Qualification
Required
3-5 years of experience working with web analytics
Bachelor's degree in Business Intelligence, Marketing Analytics, Statistics, Mathematics, or other quantitative major required; Master's degree is a plus
Basic, working knowledge of digital analytics tools such as Amplitude, Fullstory, Mixpanel, Google Analytics, Adobe Analytics, Heap, etc
Team-first mentality, with an eagerness and willingness to help continue driving growth, as well as fixing problems
Not afraid to make mistakes (we don't punish for mistakes, we grow from them!)
Ability to work effectively independently and as a team member
Excellent written and verbal communication skills
Preferred
Some expertise and working knowledge of tag management (Tealium, GTM, Segment) is preferred but not required
Background or exposure to BI tools like Mode, Looker, Tableau, etc
Technical background – we are a technical team and Company and some level of technical background is highly desired
SQL skills strongly preferred but not required
Experience with BI and reporting tool such as Power BI, Tableau, Data Studio, etc. preferred but not required
Benefits
Pre-tax and post-tax retirement savings plans with a competitive company matching program
Generous paid time-off plans including vacation, personal/sick time, paid short--term and long-term disability leaves, paid parental leave, and paid company holidays
Multiple health care plans to choose from, including dental and vision options
Flexible Spending Plans for Health Care, Dependent Care, and Health Reimbursement Accounts
Company-paid benefits such as life insurance, wellness platforms, employee assistance programs, and Health Advocate programs
Other great discounted benefits include identity theft protection, pet insurance, fitness center reimbursements, and many more!
Company
Best Egg
Best Egg is a consumer financial technology platform that aims to help people feel more confident about their everyday finances through a suite of products and resources.
501-1000 employees
H1B Sponsorship
Best Egg has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
Funding
Current Stage
Late StageTotal Funding
$2.09BKey Investors
Healthcare of Ontario Pension Plan (HOOPP)Invus
2022-03-10Series E· $225M
2018-01-29Debt Financing· $495M
2017-11-08Debt Financing· $312M
Leadership Team
Alex Rhodes
Chief Operating Officer
Recent News
2025-06-26
2024-05-24
Company data provided by crunchbase