Ellsworth Adhesives · 1 week ago
Product Lifecycle & Channel Lead (eCommerce, Retail)
Germantown, WI
Full-time
Onsite
Senior Level
5+ years expEllsworth Adhesives is a global distributor and manufacturer of specialty chemicals and adhesives. The Product Lifecycle & Channel Lead will oversee the full product lifecycle for consumer product lines and support channel management strategies across retail and e-commerce platforms.
Manufacturing
Responsibilities
Support comprehensive product lifecycle management, including ideation, development, item setup, launch, growth, lifecycle optimization, and product retirement
Assist in the design and execution of retail, wholesale, and e‑commerce channel strategies to maximize market reach and profitability
Provide retail channel management and retail distribution support, including coordination with key retailers such as Walmart, Hobby Lobby, and Michaels
Participate in partner onboarding, enablement, and catalog management to ensure accurate product data and strong channel engagement
Conduct sales performance analysis, market trend analysis, and channel data analytics to inform lifecycle decisions and channel strategy optimization
Support inventory forecasting and inventory support efforts to align demand planning with channel needs
Assist with pricing and profitability optimization through competitive analysis and margin evaluation
Support e‑commerce optimization initiatives, ensuring accurate product listings, effective promotions, and consistent brand representation across digital channels
Qualification
Required
5–7 years of experience in product management, product lifecycle management, channel development, or related roles
Bachelor's degree in Marketing, Business, Supply Chain, or related field
Strong analytical skills with experience in sales analysis, channel data analytics, and market trend analysis
Proven ability to manage cross‑functional projects and collaborate with internal and external stakeholders
Excellent communication and relationship‑building skills
Proficiency in MS Office Suite, e‑commerce platforms, and reporting/analytics tools
Minimal travel required (occasional trade shows or partner meetings)
Preferred
Experience supporting retail, wholesale, and e‑commerce channels preferred
Certifications in Product Lifecycle Management (PLM) or Project Management (PMP) preferred
Benefits
Health
Prescription
Dental
Vision
Life
Disability
Flexible Spending
401(k)
Employee Assistance Program
Paid Time Off
Holidays
Wellness programs
Social events
Community involvement opportunities
Company
Ellsworth Adhesives
Ellsworth Adhesives is a chemicals firm that provides adhesives, sealants, coatings, encapsulants, and dispensing supplies.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Andy Copps
Chief Financial Officer
Recent News
EIN Presswire
2025-10-14
BizTimes Milwaukee
2025-09-12
Company data provided by crunchbase