Riverkeeper · 1 month ago
Social Media Senior Coordinator/Specialist - Part-Time
Riverkeeper, Inc. is New York’s premier water quality advocate, dedicated to protecting and restoring the Hudson River. The Social Media Senior Coordinator/Specialist will enhance audience engagement through innovative social media strategies and manage the day-to-day operations of the organization’s social media program.
Environmental Services
Responsibilities
Create content that expands the appeal and deepens the understanding of our efforts
Coordinate the day-to-day operations of our social media program
Proactively engage in relevant and impactful online conversations
Positively represent the organization in responses to comments, mentions, and direct messages
Design tiles; create and edit videos
Develop social media campaigns that both drive results and present a cohesive and compelling organizational identity
Draft compelling social media copy that supports advocacy and membership goals
Curate content to present a cohesive and compelling organizational identity
Drive action through optimized content – organic, boosted, and paid
Optimize and schedule posts, shares, and stories via social media management platform
Monitor and respond to comments, mentions, and direct messages in alignment with established guidelines
Identify, follow, and engage in relevant conversations across platforms
Assist with outreach and coordination with organic influencers and partners as directed
Track performance metrics and prepare summaries to inform ongoing improvements
Lay out social media tiles and create animations/carousels/video
Support the execution of social media and digital campaigns, both organic and paid
Liaise with graphic design, production, and software vendors and consultants
Monitor and leverage social media trends to ensure Riverkeeper is out in front and relevant in digital spaces
Qualification
Required
At least 2-4 years of relevant experience
Capable of translating complex topics into smart and conversational copy
A proactive problem solver, eager to find solutions and bring out the best in others
Deeply familiar with social media best practices
A skillful writer with a clear sense of what works for different audiences and outlets
Possessing an eye for design
Someone who delivers on or ahead of deadline
Comfortable with software, including Hootsuite, Canva, Adobe, Monday.com, and G Suite
Having keen judgment on priorities
Resilient in an ever-shifting advocacy landscape
Benefits
401(k)
401(k) matching
Dental insurance
Employee assistance program
Flexible spending account
Health insurance
Life insurance
Paid time off
Parental leave
Professional development assistance
Retirement plan
Vision insurance
Company
Riverkeeper
Riverkeeper is a member-supported watchdog organization dedicated to defending the Hudson River and its tributaries and protecting the drinking water supply of nine million New York City and Hudson Valley residents.