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Bernard Nickels & Associates · 1 month ago

Customer Marketing Manager

United States

Contract

Remote

Mid Level

$40/hr - $50/hr

Bernard Nickels & Associates is seeking a hands-on Customer Marketing Manager to join their team temporarily. The role focuses on driving customer retention and expansion through the design and execution of multi-channel campaigns while collaborating with cross-functional teams to optimize performance.

Professional NetworkingRecruitingStaffing Agency

Growth Opportunities

Hiring Manager

Kevin Culleton Jr.

Responsibilities

Own and execute customer marketing initiatives focused on retention and expansion

Lead cross-functional campaigns that reach diverse customer personas through multiple channels

Develop audience strategies, including segmentation, personas, and channel plans

Execute customer growth nurture campaigns across email, paid media, and other channels to support outbound pipeline goals

Partner with Sales, Customer Success, and Growth Marketing to align on pipeline objectives and campaign performance

Use data and experimentation to optimize campaign performance and deliver actionable insights

Communicate campaign impact and insights clearly to stakeholders through reporting and storytelling

Collaborate with Product Marketing to ensure customer messaging drives adoption and engagement

Qualification

Multi-channel marketingData-driven mindsetProject managementAsana proficiencyGainsight proficiencyWritten communicationContent craftingSegmentation strategiesAudience strategiesCampaign performance reportingStakeholder communicationExperimentationCustomer engagementProduct launchesGrowth marketingPaid mediaSalesforce experienceMarketo experienceGSuite experienceStensul experienceGlean experienceVerbal communicationCollaboration skills

Required

Proven experience managing multi-channel customer marketing campaigns that drive measurable results

Strong project management and cross-functional collaboration skills

Proficiency with tools such as Asana and Gainsight

Excellent written and verbal communication skills; able to craft clear, concise, and engaging content

Data-driven mindset with the ability to translate insights into actionable strategy

Preferred

Experience with Marketo, Salesforce, GSuite, Stensul, or Glean

Experience supporting product launches, paid media, or growth marketing campaigns

Company

Bernard Nickels & Associates

Bernard Nickels & Associates is a staffing agency that offers recruitment and staffing for IT, office support, finance and legal sectors.

Founded in 2002

New York, New York, USA

51-200 employees

https://www.bnastaffing.com

Funding

Current Stage

Growth Stage

Leadership Team

Brad Widolok

Founder, CEO

Noah Nielsen

Partner

Company data provided by crunchbase