Tandem Diabetes Care · 1 month ago
Product Manager, Commercial Marketing
United States
Full-time
Remote
Senior Level
$110K/yr - $135K/yr
5+ years expTandem Diabetes Care is a leader in the diabetes technology industry, focused on creating innovative solutions for people living with diabetes. The Product Manager in Commercial Marketing will lead product planning and marketing initiatives, serving as a primary interface with various functional areas and external partners to enhance product engagement and drive sales growth.
Medical Device
No H1B
Responsibilities
Drives and owns the Go to Market strategy for new product launches
Develops and executes launch plans, including supporting sales enablement tools, promotional campaigns, training materials & customer education
Partners with upstream product managers, channel marketing, clinical, field teams and sales training to align marketing strategy with broader business goals
Supports post-launch product lifecycle planning
Responsible for establishing, driving, and executing the strategic direction and related initiatives of assigned product lines, while participating in and influencing the overall strategic direction of the company portfolio
Translates market research and knowledge into product and customer requirements in collaboration with strategic marketing counterparts to guide products throughout the development cycle
Acquires, analyzes and acts on market research information
Influences the product development process by translating VOC into product requirements
Develops and tracks KPIs related to downstream commercial efforts
Acts as internal and external champion of assigned product line(s)
Participates in cross-functional teams in the product development process; primarily focused on product definition relative to customer needs and market opportunities
Confirms completion of required training plan before assuming job responsibilities
Ensures work is performed in compliance with company policies including Privacy/HIPAA and other regulatory, legal, and safety requirements
Qualification
Required
BS/BA degree business, health sciences, or related field or equivalent combination of education and applicable job experience
5+ years of related experience in medical device development process, product management, marketing, sales, or clinical support
Strong grasp of downstream marketing tactics: market segmentation, sales enablement, segmentation, positioning, messaging, etc
Solid understanding of medical technology and ability to learn and articulate clinical benefits of complex products
Understanding of customer journey in healthcare, including clinician workflows and payer/reimbursement landscapes
Skilled in translating market research into product and customer requirements
Excellent verbal communication skills, with a knack for storytelling and simplifying topics
Comfortable presenting to both internal and external audiences
Skilled at creating a cooperative team environment
Able to objectively evaluate situations and make recommendations for changes in light of project demands
Familiarity with FDA-regulated products and applicable marketing guidelines
Preferred
Experience in diabetes and/or consumer medical devices
Benefits
Health care benefits such as medical, dental, vision available your first day
Health savings accounts
Flexible saving accounts
11 paid holidays per year
A minimum of 20 days of paid time off (with accrual starting on day 1)
Access to a 401k plan with company match
Employee Stock Purchase plan
Company
Tandem Diabetes Care
Tandem Diabetes Care, a global insulin delivery and diabetes technology company, manufactures and sells advanced automated insulin delivery systems that reduce the burden of diabetes management, while creating new possibilities for patients, their loved ones, and healthcare providers.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
David Berger
EVP and Chief Operating Officer
Brian Hansen
Executive Vice President and Chief Commercial Officer
Recent News
The Motley Fool
2024-02-23
Medical Product Outsourcing
2024-02-02
Company data provided by crunchbase