Intuit · 3 weeks ago
Staff B2B Web Performance Marketing Manager
Intuit is the global leader in financial management software, seeking an experienced digital marketer for the role of Staff Performance Marketing Manager. This role focuses on B2B customer acquisition through web marketing, lead generation, and demand generation for mid-market businesses, optimizing marketing strategies and web experiences for the newly launched Intuit Enterprise Suite.
AccountingFinancial ServicesFinTechPaaSSoftware
Responsibilities
Drive the management and prioritization of multiple projects focused on the mid-market segment, ensuring exceptional delivery and impactful results
Uphold a rigorous test & learn environment tailored for mid-market dynamics, balancing the urgency of bold, quick decisions with methodical strategic planning
Stay proactive in monitoring dashboards and key metrics specific to mid-market performance, initiating detailed analysis when necessary and maintaining regular communication with broader stakeholders
Identify opportunities to streamline and improve marketing workflows and processes, including lead management, campaign execution, and data management
Partner with Marketing Technology teams to connect and inform web, marketing, and sales tech stacks
Stay ahead of the curve: Continuously research and evaluate new B2B marketing technologies, trends, and best practices
Qualification
Required
7+ years of web/digital marketing experience with a strong focus on Mid-Market businesses in an outcome-oriented B2B environment
Proficiency in leading and developing full funnel web marketing strategies specifically tailored for mid-market enterprises and proven ability to deliver flagship and marquee web experiences
Well versed in how the digital experience plays a role in best enhancing pipeline and lead generation efforts
Extensive expertise in creating, deploying, and enhancing effective web marketing experiences alongside diverse teams
Strong understanding and application of data insights for developing business hypotheses, coupled with experience in A/B testing, conversion optimization, and personalization tailored to mid-market needs
Experience with marketing automation platforms in the B2B space and the platforms intersection with web marketing experiences
Demonstrated ability with tailored web content and content creation for key customer profiles or accounts
Technical fluency in AI-based personalization, rapid testing platforms, CDPs, DMPs, CMS platforms, and other tools essential for audience/web segment development
Benefits
Cash bonus
Equity rewards
Benefits
Company
Intuit
Intuit provides financial software solutions to empower individuals and businesses.
H1B Sponsorship
Intuit has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (693)
2024 (550)
2023 (586)
2022 (842)
2021 (773)
2020 (514)
Funding
Current Stage
Public CompanyTotal Funding
$8.52BKey Investors
JP Morgan Chase
2025-01-31Post Ipo Debt· $4.5B
2023-09-12Post Ipo Debt· $4B
2011-01-19Post Ipo Equity· $6.7M
Recent News
2026-01-16
International Accounting Bulletin
2026-01-15
Company data provided by crunchbase