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Single Grain | Start Growing · 3 weeks ago

Paid Media Manager

United States

Full-time

Remote

Senior Level

5+ years exp

Single Grain is a fast-moving, AI-driven digital marketing agency that specializes in helping top brands grow. They are seeking a highly experienced Paid Media Manager to drive exceptional results for their clients by managing and optimizing complex paid media campaigns across various platforms while contributing strategic insights to enhance overall paid media strategies.

AdvertisingDigital MarketingEventsMarketingSaaSSocial MediaSocial Media MarketingWeb Design

Growth Opportunities

Responsibilities

Independently manage and optimize paid media campaigns across Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, and TikTok Ads, ensuring campaigns are aligned with client goals, current best practices, and performance targets

Implement and execute campaigns, including keyword research, audience targeting, ad copy creation, bid management, and budget allocation with meticulous attention to detail

Design, implement, and analyze A/B tests across various campaign elements (ad copy, landing pages, creatives, audiences, etc.) to continuously improve performance and identify key drivers of success

Stay abreast of the latest trends, algorithm updates, and emerging technologies within the paid media landscape. Proactively identify and implement new strategies and tactics to maintain a competitive edge

Explore, evaluate, and implement AI-powered tools and strategies to automate tasks, enhance campaign optimization, improve audience targeting, and unlock new efficiencies

Conduct thorough audits of existing paid media accounts to identify areas for improvement, ensure best practices are being followed, and develop actionable recommendations

Contribute to the development of overall paid media strategies, providing strategy and recommendations based on performance data and industry trends

Monitor campaign performance, generate insightful reports, and effectively communicate findings, progress, and recommendations

Work closely with other team members, including strategists, analysts, and account managers, to ensure seamless campaign execution and alignment across all marketing efforts

You will be client-facing and need to be a strong communicator - able to communicate with both tactical and strategic clients - connecting marketing performance to revenue

Qualification

Google AdsMicrosoft AdsMeta AdsLinkedIn AdsTikTok AdsA/B testingAnalytics platformsData analysisAI-powered solutionsCommunication skillsOrganizational skillsStrategic thinking

Required

Minimum of 5-6 years of hands-on experience managing paid media campaigns across Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, and TikTok Ads

Proven track record of successfully managing medium to large-sized advertising budgets and delivering strong ROI

Deep understanding of paid media best practices, platform-specific features, and optimization techniques

Strong analytical skills with the ability to interpret data, identify trends, and translate findings into actionable insights

Experience in designing and implementing effective A/B testing strategies

A proactive and curious mindset with a demonstrated interest in exploring and implementing new technologies, including AI-powered solutions

Excellent organizational skills and the ability to manage multiple projects simultaneously in a fast-paced environment

Strong communication and presentation skills

Strategic thinking capabilities with the ability to connect tactical execution to broader marketing objectives

Proficiency in using relevant analytics platforms (e.g., Google Analytics) and reporting tools

Preferred

Bonus points for Pinterest, Snapchat, and Amazon ads

Benefits

Flexible PTO.

100% Remote.

Health Insurance

Matching 401k Plan

Learning budget that can be dedicated to testing new AI tools or training on new platforms or tactics.

Company

Single Grain | Start Growing

Single Grain is an award-winning digital marketing agency that has been dedicated to drive persistent growth for remarkable companies like Amazon, Uber and Salesforce since 2009.

Founded in 2005

Los Angeles, California, USA

51-200 employees