Backblaze · 3 days ago
Sr. Marketing Operations Manager
United States
Full-time
Remote
Mid, Senior Level
$128K/yr - $150K/yr
5+ years expBackblaze is the object storage leader in the open cloud movement, and they are seeking a Sr. Marketing Operations Manager to join their team. This role involves ensuring the efficiency and effectiveness of the marketing technology stack and operational processes, focusing on the strategic execution and optimization of marketing automation to drive demand generation and enhance customer engagement.
Cloud Data ServicesData ManagementData StorageInformation TechnologySoftware
Responsibilities
Design, build, and optimize complex, multi-channel marketing campaigns, automated workflows, and nurture streams within HubSpot
Contribute to the definition, management, and optimization of the end-to-end lead lifecycle, including lead scoring, routing, and segmentation processes to ensure alignment with Sales and RevOps
Actively manage and support the maintenance and optimization of our marketing automation platform (HubSpot) and its critical integrations with the CRM and other MarTech tools
Contribute to maintaining the health and quality of our marketing database, supporting data governance and best practices across all systems to ensure data accuracy and compliance
Partner with GTM Analytics to ensure proper tracking and instrumentation for marketing campaigns
Assist in the development of operational reports and dashboards within HubSpot and collaborate on reporting needs from platforms like Tableau and Salesforce to provide timely performance metrics, informing campaign optimization and strategic decisions
Continuously evaluate and support the streamlining of marketing operations processes to maximize efficiency and scale our capabilities
Qualification
Required
5+ years working in a dedicated Marketing Operations role, preferably in a B2B SaaS or technology environment
3+ years of advanced, hands-on experience as an administrator and power user of HubSpot, including workflows, campaign execution, and reporting
Deep understanding of marketing automation and CRM systems architecture, data flows, and best practices
Strong analytical skills with a focus on marketing funnel performance, campaign performance, and translating raw data into actionable insights
Proven ability to partner closely with Demand Generation, Sales Operations, and cross-functional teams to align systems and processes
Exceptional written and verbal communication skills to effectively convey technical processes and data requirements to both technical and non-technical stakeholders
Sharp attention to detail and a highly proactive, organized approach to managing multiple projects and interdependent deadlines in a fast-paced, remote environment
Preferred
Bachelor's degree in Marketing, Business, Analytics, or a related quantitative field is preferred
Experience with Salesforce objects and reporting, particularly related to the Marketing-to-Sales handover process
Familiarity with data visualization tools (e.g., Tableau, Power BI)
Experience with other marketing technologies, such as intent data, ABM platforms, and data enrichment tools
Experience developing lifecycle-triggered communications such as in-app messaging
Benefits
Healthcare for family, including dental and vision
Competitive compensation and 401K
RSU grants for full-time employees
ESPP program
Flexible vacation policy
Maternity & paternity leave
MacBook Pro to use for work, plus a generous stipend to personalize your workstation
Childcare bonus (human children only)
Fertility treatment and support
Learning & development program
Commuter benefits
Culture that supports a healthy work-life balance
Company
Backblaze
Backblaze is a cloud storage platform offering Computer Backup and Backblaze B2 Cloud Storage.
201-500 employees
H1B Sponsorship
Backblaze has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (3)
2023 (7)
2022 (3)
2021 (1)
2020 (3)
Funding
Current Stage
Public CompanyTotal Funding
$62.8MKey Investors
Citizens BankTMT Investments
2025-06-05Post Ipo Debt· $20M
2024-11-25Post Ipo Equity· $37.5M
2021-11-11IPO
Leadership Team
Gleb Budman
CEO and Co-Founder
Brian Beach
CTO
Recent News
solutionsreview.com
2026-01-11
2026-01-05
2026-01-05
Company data provided by crunchbase