Navan · 2 weeks ago
Senior Field Marketing Manager
Boston, MA
Full-time
Onsite
Mid, Senior Level
$98K/yr - $174K/yr
7+ years expNavan is at the forefront of redefining business travel and expense management. As Senior Field Marketing Manager for North America, you will lead the regional marketing efforts, developing strategies and executing campaigns that enhance brand presence and drive pipeline growth.
Business TravelFinancial ServicesPaymentsSoftware
Responsibilities
Develop a region-specific field marketing strategy and execution plan for key North American markets that aligns with regional sales targets and company growth objectives
Plan, manage, and execute a portfolio of high-impact initiatives: live and virtual events, trade shows/conferences, cobranded partner events, targeted unique experiences, and localized campaigns that target both prospects and key accounts
Partner with Sales leadership to identify target accounts/segments, design tailored field marketing and support pipeline acceleration
Define and implement best-in-class lead-handoff processes and workflows in partnership with the local BDR, SDR and AE teams, ensuring clear attribution from marketing activity to pipeline generation and conversion
Use data and analytics to track performance against KPIs, derive actionable insights, and continuously optimize investment - from event ROI to conversion rate improvement across channels
Manage budgets, vendor and agency relationships, ensuring cost-efficiency while delivering high-quality experiences and collateral
Mentor and support junior or regional field marketing colleagues, drive cross-functional collaboration, and champion creative, agile, high-impact marketing execution within a fast-paced environment
Qualification
Required
Bachelor's degree in Marketing, Business, Communications or a related field
7+ years of hands-on experience in field marketing, demand generation, or event marketing - ideally within B2B SaaS, travel/expense tech, or a high-growth technology context
Proven track record of designing and executing demand generation and field marketing campaigns that drove measurable pipeline growth, brand visibility, and sales support results
Ability to excel in fast-paced, ambiguous environments; combining strategic thinking with strong project management, execution discipline, and leadership skills
Thrive working cross-functionally, collaborating with Sales, Customer Success, Product Marketing, Content, and Revenue and Marketing Ops to deliver aligned go-to-market impact
Analytical — comfortable using data to measure impact, build reports and dashboards, and iterate quickly on what works
Preferred
MBA or advanced degree is a plus
Company
Navan
Navan provides travel, expense, and corporate card management to automate manual processes and drive spend visibility.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$2.25BKey Investors
Goldman Sachs Bank USACoatueGreenoaks
2025-10-30IPO
2025-04-07Convertible Note
2022-12-08Debt Financing· $400M
Leadership Team
Ariel Cohen
CEO and Co-Founder
Carlos Avelar
Account Executive
Recent News
2026-01-23
Company data provided by crunchbase