Moonshot · 4 weeks ago
Campaigns Analyst (Social Media)
Moonshot is currently collecting applications for an analytical, creative, and detail-oriented Social Media Campaigns Analyst to support the design and implementation of individualized programs aiming to reach individuals at-risk of online harms. The Campaigns Analyst will analyze social media trends and data, support the design and implementation of advertising campaigns, and develop cross-platform pathways to connect those individuals with skilled mental and behavioral health providers.
Non Profit
Responsibilities
Monitoring and analyzing social media trends, including engagement metrics and audience demographics
Monitor and generate regular reports on campaign performance, highlighting key insights and opportunities for improvement
Coordinate with teams to develop ad creatives and messaging that resonates with target audiences
Conduct keyword research and analysis to inform advertising strategies
Use analytic tools to track and measure the effectiveness of campaigns and content
Collaborate with the intelligence insights team to incorporate emerging trends into strategies for outreach and engagement
Assist in the creation and optimization of digital advertising campaigns across various platforms including Google ads, YouTube ads, and alternative platforms
Qualification
Required
Strong understanding of social media platforms and marketing
Analytical, creative, and detail-oriented
Experience in monitoring and analyzing social media trends, including engagement metrics and audience demographics
Ability to monitor and generate regular reports on campaign performance, highlighting key insights and opportunities for improvement
Experience in coordinating with teams to develop ad creatives and messaging that resonates with target audiences
Ability to conduct keyword research and analysis to inform advertising strategies
Experience using analytic tools to track and measure the effectiveness of campaigns and content
Ability to collaborate with teams to incorporate emerging trends into strategies for outreach and engagement
Experience in creating and optimizing digital advertising campaigns across various platforms including Google ads, YouTube ads, and alternative platforms
Company
Moonshot
Moonshot grows a community of BIPOC & historically marginalized leaders with the skills and resources to design collaborative solutions that disrupt systemic inequities impacting youth.