World Intellectual Property Organization – WIPO · 1 month ago
Madrid System Expert Consultant
World Intellectual Property Organization – WIPO is seeking a Madrid System Expert Consultant to enhance the utilization of the Madrid System for international trademark registration among law firms and corporate users in the USA. The role involves business development, expert consultation, and relationship management to convert prospects into active users of the Madrid System.
CommunitiesInformation TechnologyIntellectual Property
Responsibilities
Prepare and execute a comprehensive marketing and business development approach designed to reach out and connect with current and potential users of the Madrid System in the USA
Establishing and nurturing relationships with key stakeholder groups: Major IP law firms and trademark prosecution practices, Corporate IP departments and in-house counsel, High-potential filers and serial trademark applicants, Key influencers (IP associations, corporate counsel groups, bar associations, chambers of commerce, industry federations, etc.)
Conducting high-value, targeted meetings and consultations individually or in small groups with agents/attorneys, law firms, corporate users, and influencers
Engaging with qualified prospects identified through WIPO-led data analytics and prospecting activities
Provide subject matter expertise on Madrid System legal framework, procedures, and strategic advantages
Advise on complex filing scenarios, portfolio management, and international trademark strategy
Address technical and legal questions from sophisticated US practitioners
Demonstrate Madrid System tools (eMadrid), platforms, and operational workflows
Gather detailed market intelligence on US market needs, barriers to adoption, and competitive landscape
Report user feedback, system improvement suggestions, and emerging market trends to WIPO
Identify case study opportunities and document success stories
Achieve measurable conversion of engaged prospects to active users
Track engagement-to-filing conversion rates
Document progression through sales pipeline stages
Lead or co-present at minimum 4 events per quarter (conferences, seminars, roundtables, webinars)
Participate in at least 1 WIPO Madrid System public webinars per quarter
Achieve participant satisfaction rating of ≥85%
Represent WIPO at major US IP conferences and trademark practitioner events
Identify and document minimum 2 US-specific success stories of Madrid System use by local businesses or law firms per quarter
Contribute to development of US-market-focused marketing and training materials
Provide input on messaging and positioning for US legal/business audiences
Contribute to training materials development
Develop and maintain strategic relationships with key IP and industry associations
Act as focal point for Madrid System users in the USA, responding to queries in liaison with WIPO Madrid Registry customer support
Facilitate resolution of user problems and system navigation challenges
Perform other tasks as required by the Organization consistent with assignment objectives
Qualification
Required
University degree in law, marketing, business administration or related field
Minimum three (3) years of relevant professional experience as a trademark practitioner in the USA, in an IP Office or comparable working environment
Knowledge of USPTO trademark procedures and US trademark law
Deep expertise in Madrid System legal framework, procedures, and strategic applications
Good knowledge of the business and administrative procedures of WIPO, the Madrid System notably, and the examination of trademark applications at the national and international levels
Knowledge of international IP protection strategies and portfolio management
Demonstrated track record in business development, client relationship management, or legal practice management
Ability to explain the rules, regulations and procedures governing the area of work clearly and persuasively to complex legal/procedural concepts
Integrity in dealing with confidential and sensitive data
Flexibility to travel extensively within US and manage independent schedule
Excellent command of English (written and spoken)
Preferred
Active member of a US state bar preferred
Benefits
Performance Bonus: The Consultant may be eligible for a performance-based bonus calculated at a fixed rate of CHF 75 per eligible international trademark application filed above the established baseline.
Maximum monthly bonus: Up to 20% of the base honorarium.
WIPO will reimburse travel expenses up to a maximum amount for the contract period, with payments only being made against receipts/presentation of tickets.
Company
World Intellectual Property Organization – WIPO
The World Intellectual Property Organization (WIPO) is the United Nations agency that serves the world’s innovators and creators, ensuring that their ideas travel safely to the market and improve lives everywhere.
Funding
Current Stage
Late StageRecent News
2025-11-12
2025-11-07
Company data provided by crunchbase