Motive: A Project WorldWide Agency · 2 weeks ago
Market Manager - Retail Direct Engagement Program (Charlotte, NC)
Charlotte, NC
Full-time
Onsite
Senior Level
5+ years expMotive is seeking a Market Manager for their Retail Direct Engagement Program in Charlotte, NC. The role involves leading a team, ensuring compliance with guidelines, and building retail partnerships during a 24-week engagement program.
AdvertisingSocial Media Marketing
Responsibilities
Lead, manage, and motivate a team of Brand Specialists throughout a 24-week retail engagement program
Ensure team members are trained, supported, and consistently meeting performance and scheduling expectations
Foster a culture of accountability, professionalism, and performance excellence in-market
Uphold program integrity by ensuring strict adherence to all regulatory and brand guidelines
Review daily field reports for accuracy, completeness, and compliance—correcting discrepancies quickly
Act as the escalation point for compliance concerns, ensuring swift resolution and transparency
Support onboarding, training, and ongoing coaching of field staff
Equip specialists to confidently engage consumers, communicate product knowledge, and represent the brand professionally and compliantly
Manage inventory of program materials and assets—ensuring accurate tracking, distribution, and accountability
Maintain store readiness and execution standards across all participating locations
Build and maintain strong relationships with retail partners through weekly in-person visits and ongoing communication
Coordinate activation schedules, inventory planning, and program logistics with store managers
Serve as a trusted partner to retailers—sharing insights, feedback, and performance metrics
Deliver timely recaps, insights, and feedback to internal teams
Monitor competitive activity and share best practices from the field
Identify opportunities to improve execution, consumer engagement, and retailer satisfaction throughout the program
Qualification
Required
5–7 years of experience in field marketing, brand activation, retail or nightlife engagement, or related roles
Proven experience managing and coaching teams in fast-paced environments
Strong understanding of compliance in regulated industries, with the ability to enforce guidelines consistently
Excellent organizational, problem-solving, and reporting skills
Ability to quickly learn and confidently communicate complex product information
Flexible availability, including evenings and weekends as required by the program
Ability to travel within a 40-mile radius of Uptown Charlotte
Must be 21+, hold a valid driver's license, and have reliable transportation
Company
Motive: A Project WorldWide Agency
Motive is a creative collective that lives and operates at the center and speed of culture.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2012-11-07Acquired
Company data provided by crunchbase