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Omnicom Media Group · 1 day ago

Executive Director, Content Activation - CREO

Chicago, IL

Contract

Hybrid

Director/Executive

$150K/yr - $250K/yr

10+ years exp

Omnicom Media Group (OMG) is the media services division of Omnicom Group Inc., delivering transformational experiences for consumers, clients, and talent. The Executive Director of Creator Content will lead the development and execution of best-in-class creator content, focusing on content excellence and alignment with client objectives to deliver measurable impact.

Marketing & Advertising

Responsibilities

Drive the vision for creator content across campaigns, ensuring alignment with brand objectives and audience insights. Develop and refine creative briefs that inspire creators and deliver against strategic goals

Lead briefing sessions with creators and influencer partners. Oversee creator deliverables, ensuring adherence to creative briefs and brand guidelines. Review and approve content, guaranteeing quality and compliance before final delivery

Manage timelines, workflows, and cross-functional collaboration to ensure seamless execution. Implement processes for content review and feedback loops

Own budget planning and management for creator content programs. Provide financial stewardship, ensuring responsible allocation of resources and ROI. Partner across activation and account teams to optimize spend and negotiate creator partnerships

Oversee relationships with creator platforms, talent agencies, and third-party vendors. Negotiate contracts and manage performance to ensure value and compliance

Collaborate with analytics teams to assess ROI and inform future strategies

Build and mentor a high-performing team focused on creator content excellence. Develop training programs to upskill team members on creative briefing, content review, and emerging trends

Qualification

Content strategyInfluencer marketingCreator managementBudget managementSocial platforms knowledgeTeam leadershipTraining developmentAnalytical collaborationEmerging trends awarenessVendor managementOperational leadershipCreative brief developmentContent reviewPerformance managementCreator platforms experienceExceptional communicationNegotiation skillsCross-functional collaboration