Timberland · 5 days ago
Timberland: Associate Brand Marketing Manager (AMERICAS)
Timberland is a renowned brand committed to craftsmanship and sustainability. The Associate Brand Marketing Manager will support the Senior Brand Marketing Manager in connecting the brand with its target audience and coordinating marketing initiatives across various channels.
ApparelBrand MarketingFashionLifestyleManufacturingRetailShoes
Responsibilities
Oversee and coordinate regional integrated marketing functions, ensuring alignment with overall brand strategy and effective execution across all channels
Collaborate with regional merchandising and planning teams to ensure cohesive and strategic marketing initiatives that support business goals and drive sales
Develop and manage the regional communication calendar, leading seasonal go-to-market planning and brand activation efforts to enhance brand presence
Support creative productions from brief to execution with regional and global creative teams
Lead the GTM process for sample ordering and coordination
Partner with channel owners on asset sharing and requests for DTC and Wholesale accounts
Assist in brand experiential event execution and strategy to reach target consumers in key cities and growth markets
Qualification
Required
3+ years of experience in marketing or a related field
Great communication skills
An understanding of the retail landscape
Proficiency in Microsoft Office programs and skilled with Excel and PowerPoint (Keynote a plus)
Organizational skills are a must
Drive and passion; you thrive in a fast-paced environment
The ability to prioritize multiple work tasks and requests
Interest in and awareness of recent trends that could impact Timberland's business, i.e., fashion, celebrities/ influencers, sustainability, etc
The ability to accurately keep track of project flow and financial documents
Fast learner, multi-tasker, problem solver
Benefits
Incentive Potential : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential.
Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com.
Company
Timberland
Timberland is an American manufacturer and retailer of outdoors wear with a focus on footwear. It is a sub-organization of VF.
Funding
Current Stage
Late StageTotal Funding
unknown2011-06-13Acquired
Recent News
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