Blue Fire Leads · 2 weeks ago
Paid Social Media Strategist
United States
Full-time
Remote
Mid LevelBlue Fire Leads is a dynamic company focused on lead generation in the home services space, seeking a Paid Social Media Strategist to join their team. The role involves creating and managing Meta ads to generate qualified leads, collaborating with cross-functional teams, and optimizing campaign performance based on data-driven insights.
AdvertisingBusiness DevelopmentInformation ServicesMarketing
Responsibilities
Develop, launch, and manage high-performing lead gen campaigns on Meta platforms
Write ad copy and produce visuals using tools like Canva, ChatGPT, and Midjourney
Set strategy for specific verticals, using a test-learn-iterate mindset
Monitor and optimize campaign performance based on real business outcomes
Collaborate cross-functionally with account teams and leadership to ensure client success
Use data to guide decisions, pivot fast, and fail forward when needed
Qualification
Required
Proven experience generating leads through paid social campaigns (Meta a must)
Creative chops: you can write headlines and assemble scroll-stopping ad visuals
Strong generalist marketing instincts and comfort with A/B testing and data interpretation
Familiarity with Meta Ads Manager, Spreadsheets, Canva, ChatGPT, and Midjourney
Self-motivated with a dedicated home workspace and comfort working independently
Strong communication skills and ability to work in remote team environments (Slack, Teams, Google Meet, etc.)
A bias toward solutions, not problems
Benefits
Health, vision, dental, and 401k benefits
Open PTO
Paid Holidays
Company virtual and in-person events
Opportunities for growth, development, and promotions.
Great opportunities to grow your professional skills and grow into a leader in the digital marketing space
Company
Blue Fire Leads
Blue Fire Leads helps to ignite business with demand generation.
Founded in 2013
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Tommy Wells
CFO
Darren ‘Pipey’ Pipe CMgr MCMI, AfCGI
Partner Success Manager
Company data provided by crunchbase