Food Bank For NYC · 4 weeks ago
Manager, Storytelling & Content Marketing
Bronx, NY
Full-time
Hybrid
Mid Level
$90K/yr - $100K/yr
4+ years expFood Bank For New York City is seeking a Manager, Storytelling & Content Marketing to bring their mission, impact, and community stories to life. The role involves developing narrative-driven materials and managing the storytelling content development process, ensuring a consistent flow of compelling content for various stakeholders.
AssociationNon Profit
Responsibilities
Work with the VP, MarComm & Senior Manager of Digital Marketing to build and maintain a continuous storytelling pipeline that highlights clients, partners, volunteers, programs, and community impact
Source stories from the field via interviews, site visits, conversations, and cross-team relationships (~30% field time)
Translate messaging direction into clear, emotionally resonant content for campaigns, events, and partner activations
Maintain a story library and master storyboard
Communicate story availability, updates, and sourcing needs to internal partners for alignment and visibility
Build decks, briefs, multimedia story packages, and narrative toolkits supporting events, fundraising initiatives, and campaigns
Draft tactical messaging for events and partner activations
Develop multi-format stories including written recaps, video interviews, and campaign-ready content for web, email newsletters, and paid media
Collaborate with creative partners to create visual storytelling assets
Provide light paid media support (clipping/editing/adapting short-form video content) for acquisition and fundraising campaigns
Partner with Engagement, Programs, Advocacy, Marketing and Communications to gather inputs, identify storytelling opportunities and align on activation needs
Coordinate story-driven content for events, community activations, and campaigns
Facilitate regular storytelling and event marketing check-ins
Provide event marketing support: messaging development, project team participation, event decks, and collaboration with vendors to ensure narrative alignment
Support on-site event storytelling (signage, messaging, framing)
Maintain organized systems for story collection, storage, tagging, permissions, and future use
Keep templates, brief formats, and narrative tools updated for annual and recurring campaigns
Support improvements to cross-team storytelling workflows, content processes, and documentation
Work with the Senior Manager of Digital Marketing to draft and maintain the marketing calendar for all activations, campaigns, themed months, and cross-team initiatives
Qualification
Required
4–6 years in storytelling, content development, journalism, communications, or related fields
Strong interviewing and story-gathering skills with deep empathy and respect for community voices
Exceptional writing ability; able to craft concise, emotional, narrative-driven stories
Experience building decks and synthesizing complex ideas into accessible, compelling content
Strong project and workflow management skills; able to coordinate across many teams
Familiarity with nonprofit, mission-driven, or social impact environments
Ability to uphold and work within established brand voice and messaging frameworks
Curiosity, creativity, and deep knowledge of NYC culture and community dynamics
Ability to travel to FBNYC event and operational locations, as needed
Preferred
Spanish or multilingual language skills
Photography or basic video capture/editing skills
Experience with Monday.com, WordPress, HubSpot, Teams, or similar workflow tools
Familiarity with impact storytelling, field interviewing, or human-interest narrative writing
Benefits
Competitive Health Benefit Package (Medical, Dental & Vision)
403(b) Retirement Plan with company match
Generous paid time off (PTO, Holidays, Birthday Off, Volunteer Time, 4-Day Work Weeks during the Summer & more!)
Paid Parental Leave
Flexible Spending Accounts (FSA), Dependent Care Accounts (DCA) & Commuter Reimbursement Accounts (CRA)
Learning & Development Opportunities (Robust LinkedIn Learning library, Lunch & Learn Sessions, internal employee development & more)
EAP, wellness, and mental health resources
Discounted staff perks (e.g., movie tickets, gym memberships, travel)
Company
Food Bank For NYC
For 40+ years, Food Bank For NYC has been empowering every New Yorker to achieve food security for good.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$0.45MKey Investors
Fidelis CareEmpire Blue Cross Blue ShieldThe Walt Disney Company
2024-01-10Grant
2023-06-06Grant· $0.45M
2022-07-14Grant
Leadership Team
Leslie G.
President and CEO
Veronica E. Jarrett
Chief Financial Officer
Recent News
Morningstar.com
2025-11-07
Company data provided by crunchbase