Senior B2B Writer (Lead) jobs in United States
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Unreal Digital Group · 1 month ago

Senior B2B Writer (Lead)

Unreal Digital Group is seeking a Senior B2B Writer to lead the creative lifecycle of complex B2B campaigns. This role involves content creation, strategic ownership, and the integration of AI tools to enhance campaign effectiveness.

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Responsibilities

Content creation: Write and revise high-quality short- and long-form B2B marketing content across all client needs
Creative ownership: Act as the strategic peer to Client Services, taking full responsibility for the creative health and "ownership" of specific client relationships
Strategic architecture: Build campaign-wide messaging frameworks that align with client business goals and agency growth
AI innovation: Integrate tools like ChatGPT and Gemini into the workflow for competitive analysis, value prop testing, and agent development
Quality governance: Serve as the final authority on technical accuracy and strategic soundness with high day-to-day independence

Qualification

B2B marketingAI-driven innovationContent creationTechnical writingCollaborationCreativity

Required

10+ years in B2B tech/SAAS OR 5–7 years with a proven track record of AI-driven innovation
Expert at translating complex technical jargon into compelling business value for the buying committee
Beyond prompting; building custom GPTs and automating workflows
A portfolio that showcases 'big-picture' campaign thinking and high-quality long-form and short-form B2B assets such as: White papers, eBooks, and case studies; Blogs, web pages, and interactive content; Sales enablement assets (solution briefs, sales guides, pitch decks); Video scripts, email campaigns, social posts, and digital ads

Company

Unreal Digital Group

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Unreal Digital Group provides content creation, campaign execution, strategy, planning, geo marketing, and advertising services.

Funding

Current Stage
Early Stage

Leadership Team

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Cari Baldwin
Partner
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Dana Harder
Partner
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Company data provided by crunchbase