Go Local Interactive · 4 weeks ago
Paid Media Coordinator
Go Local Interactive is a company focused on optimizing client’s paid search marketing programs. As a Paid Media Coordinator, you will conduct research and analyses to support marketing strategies and create custom reporting to measure success.
AdvertisingMarketingSEOWeb Design
Responsibilities
Support the strategy and optimizations for a group of paid search marketing programs
Help analyze and optimize campaigns through bid, keyword, and landing pages
Formulate metrics and create custom monthly reporting to measure company and client success
Pull, analyze, and organize data
Monitor the performance of marketing initiatives through monthly reporting and present recommendations
Manage the implementation and optimization of social ad campaigns
Assist with monitoring short-term and long-term optimizations and development of product performance
Communicate information clearly and consistently to the appropriate internal product teams
Conduct ongoing professional research and education, staying up-to-date on industry trends
Qualification
Required
Must demonstrate a proven track record of the ability to prioritize, organize, and multi-task in a flexible and fast-paced environment to effectively meet deadlines
Must demonstrate strong conceptual and written communication skills with a deep understanding of the English language (spelling, grammar, and vocabulary)
Must demonstrate the ability to effectively communicate both technical and non-technical information between internal product teams and external clients
Demonstrated proficient skills in Microsoft Office, including Excel, Word and PowerPoint
Must demonstrate strategic and analytical thinking when solving problems
Must demonstrate a basic understanding of digital marketing
Bachelor's Degree in Marketing, Mass Communications or another related field, or equivalent experience
Preferred
Google Ads Certification preferred
Some advertising or digital agency experience preferred
Benefits
Two (2) medical plan options with BlueCross BlueShield of Kansas City including company contribution.
Dental, vision, basic/supplemental life insurance, short/long term disability, critical illness, and accident insurance.
401(k) retirement Safe Harbor plan available including company contribution.
Fifteen (15) Paid Time Off (PTO) days your first year.
Thirteen (13) paid holidays observed annually.
Casual dress code.
Snacks, coffee and vending available.
8 hours paid volunteer time off.
Company events and incentives with an unmatched company culture!